About this Event
🔥 Take Your Music On The Road ft. artist manager Ryker 🔥
️Wednesday, April 1 | 6–8 pm | Living Room at the Music District
Join influential festival owner, talent buyer, and artist manager Ryker (who manages rising alt-hip-hop artist Oblé Reed) for a one-night deep dive into building the road. After a packed-out marketing session in January, Ryker returns to break down the critical next steps artists need to grow beyond their home market.
Ryker will cover smart tour routing, breaking into new markets, festival strategies, artist merch as a growth engine, support tours, and turning momentum into long-term traction. We'll also explore how to leverage your FoCoMX set as a launch point for future opportunities.
Plus, get an inside look at how an artist–manager partnership works–and how it’s helped her artist Oblé grow a loyal fanbase across LA, Seattle, and beyond.
We'll wrap the night with an open Q&A. Bring your questions about touring, marketing, playing festivals, and the manager role.
Free with RSVP.
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RYKER
Ryker, born in Washington, is an artist manager recognized for her ability to build artists and brands from the ground up. With nearly a decade of experience across live music and artist development, she continues to operate as both a talent buyer and festival curator while leading her management company, directINFLUX.
As a manager, Ryker blends brand development, audience strategy, and long-term vision, positioning artists not only for visibility but for sustainability in an evolving music landscape. Alongside her management work, she continues to book talent, produce festivals, and host educational workshops and panels that highlight culture and community.
Through directINFLUX, Ryker has spearheaded creative campaigns and activations, from the collaborative Line Leaders mixtape series to innovative brand partnerships. Guided by resilience, creativity, and a deep understanding of artist identity, Ryker continues to define her path as a manager while contributing to the growth of live music and the broader industry.
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Please note: must be 18 years or older to attend. Plan to bring your ID.
This program is part of The Launchpad at the Music District, .
Event Venue & Nearby Stays
The Music District, 639 South College Avenue, Fort Collins, United States
USD 0.00
