About this Event
This session is part of the 3-day Podcast Creator Summit at WAMU.
How do you get listeners to notice your work, especially in today's saturated and fragmented media environment? In this session, Mike Russo (Director, Podcast Marketing and Audience Growth) of PRX will unpack the elements of an effective marketing campaign that serves and grows your audience. You will learn about the types of communication tools and platforms for audience growth, best practices for devising a campaign strategy and plan, and ways of coming up with a cohesive brand and identity for your show. This is a great opportunity to meet fellow audio creators and industry professionals.
This is an in-person event and will not be livestreamed or recorded.
About the Speaker
Mike Russo is the Director of Audience Growth for Podcast Marketing at PRX. Before this role, Mike was a project manager on the PRX Training Team, overseeing the Ready To Learn Podcast accelerator as well as other projects. Previously Mike spent 6 years in public media as the Director of Audience Development and Director of Podcast Production at KCUR. Before working in public media, Mike spent time as a full-teaching professor after obtaining his graduate degree from Rhode Island School of Design.
Event Venue & Nearby Stays
4401 Connecticut Ave NW, 4401 Connecticut Avenue Northwest, Washington, United States
USD 0.00
