Personal Branding Half-Day Workshop in NYC

Are you ready to discover the power of personal branding and take your career to the next level?

Join award-winning entrepreneur, Kathryn Strachan, in this exclusive half-day workshop. We’ll guide you through the essential stages of building a compelling personal brand that resonates with your audience and establishes your credibility as an industry expert. From uncovering your unique selling points to crafting an actionable plan for showcasing your expertise, this workshop is your pathway to fast-forwarding your career or company growth.

Please note: this course is limited to 10 spaces on a first-come-first-served basis, so book your ticket before it’s too late!

Your workshop leader, Kathryn Strachan, award-winning entrepreneur and LinkedIn top voice, will talk you through the best practices for building a successful personal brand. Kathryn has grown her agency from a team of 1 to over 25 people with a $1.5 million annual turnover - all through her personal brand - so is a living breathing example of the power of personal branding.

Grab a coffee and meet your course leader and fellow workshop attendees.

• Get an overview of the impact of personal branding and the role it plays in securing a competitive edge.

• Uncover and define your USP, setting the foundation for your personal brand.

• Identify effective platforms for personal branding, tailored to your individual goals and industry.

• Discover how to expand your professional network and leverage personal branding to unlock new opportunities.

Share a light lunch and get to know each other.

• Learn how to supercharge your digital profiles, with a focus on LinkedIn and developing thought leadership through consistent, impactful content.

• Create a personal content strategy that effectively communicates your unique selling point and engages your audience.

• Set actionable personal branding goals and start building a tailored action plan for post-workshop implementation.

• Address any questions, and get key takeaways and next steps.

After the workshop, you'll be emailed a downloadable pack of exclusive expert resources to help you on your journey. Including:

• LinkedIn cheat sheet,
• Content calendar template,
• Digital presence audit checklist,
• & a list of recommended tools.

To ensure you continue to thrive and progress with your personal branding journey, we'll meet as a virtual group one month after the workshop. This follow-up session is designed to celebrate your successes, address any challenges you've encountered, and refine your strategy with ongoing support. It's a fantastic opportunity to stay motivated, connected, and on track towards achieving your personal branding goals.

Kathryn Strachan is an award-winning entrepreneur, podcast host, and author.

She’s the founder and CEO of CopyHouse, a global award-winning content marketing agency that works with some of the largest and fastest-growing brands in the world.

Kathryn is also a respected Forbes contributor and industry speaker, featuring at esteemed events such as Money20/20, Semrush Workshops, and TechTalks. With a passion for enlightening audiences, she regularly delivers compelling talks on a wide range of topics, such as SEO, customer-centric content, technology marketing, agency culture, leadership, and female entrepreneurship and holds an exclusive agreement with Chartwell Speaker Agency. Kathryn has also recently finished writing her first book, all about building brand awareness.

Additionally, she hosts the podcast 'Tech Marketers Uncorked', where she interviews top marketing leaders from various leading tech enterprises. Kathryn also judges influential awards programs and has been widely recognized for her own business acumen, receiving accolades from The Drum, BIMA, IoD, among others.

Alongside overseeing CopyHouse, Kathryn also serves as a non-executive director on The NHS Counter Fraud Authority and as a Council Member at The Alliance of Independent Agencies, while also providing strategic marketing and growth advice as a fractional marketing director to other companies.

As someone who has built her entire career through personal branding, she’s the go-to expert for enhancing your LinkedIn profile and building your personal brand.

Please note; this course is limited to 10 spaces on a first-come-first-served basis so book your ticket before it’s too late!

Event Venue & Nearby Stays

Chief, 13 East 19th Street, New York, United States