Name: Leveraging Insights from the Kellogg Sales Institute: A New Fundraising Approach
Start: 2024-12-03T09:30:00-05:00
End: 2024-12-04T18:30:00-05:00
Location: Chicago, Illionis

Leveraging Insights from the Kellogg Sales Institute: A New Fundraising Approach

Every interaction with a current or potential donor, board member or key stakeholder is a high-stakes opportunity for impact. As leaders of nonprofit organizations, you are uniquely positioned to bring in stakeholders based on how you articulate and fulfill your mission. Nonprofit organizations can be the conduit through which funders and partners make a difference in communities and throughout the world. Let us help you enhance your influencing skills to deepen stakeholder relationships and increase dollars to support your mission.
There are fundamental differences between fundraising and sales, and yet, there are many lessons to be learned from both industries. In this program, Kellogg School of Management faculty will offer best practices from the sales industry, coupled with practical tools to rethink the way your organization approaches fundraising. You will learn a set of high-impact selling skills that will allow you to better understand the needs of your donors and stakeholders so you can make ambitious and meaningful requests.
In a series of highly interactive and engaging sessions, faculty from the Kellogg School and the renowned Kellogg Sales Institute will share theories and frameworks that nonprofit leaders can apply to their organizations. Designed for nonprofit executives, senior leaders and board members, this program will provide an opportunity for leaders to re-imagine their approach to fundraising.