Curious about SaaS? Learn the essentials of Software-as-a-Service business models, from pricing strategies to scaling for success!
About this Event

The Software as a Service (SaaS) model has become one of the most popular and profitable business models in the tech industry. This three-hour workshop is designed for entrepreneurs, product managers, and business owners who want to learn about SaaS business models, how they operate, and the key strategies for success. Participants will gain an understanding of the SaaS landscape, pricing strategies, customer retention, and how to scale a SaaS business effectively.

Some of the topics that will be discussed include:

Understanding the SaaS Model: Learn what SaaS is, how it works, and why it has become such a popular business model for startups and established companies alike.

Key Revenue Streams and Pricing Models: Explore different revenue models for SaaS businesses, including subscription-based, freemium, and usage-based pricing, and how to choose the right one for your product.

Customer Acquisition and Retention: Understand how to attract and retain customers through effective onboarding, user experience, customer support, and community building.

Building Scalable Operations: Discover the importance of scalability in a SaaS business, including leveraging cloud infrastructure, automation, and technology to grow efficiently.

Measuring SaaS Metrics for Success: Learn about key SaaS metrics such as Customer Lifetime Value (CLTV), Customer Acquisition Cost (CAC), and churn rate, and how to use them to optimize business performance.