Finding Your Monthly Donors: Individual Giving

Come join Jamila Daley-Jeffers, Founder of Get That Money at The Black Cultural Centre for 3 hours focused on discovering how to attract and retain monthly donors for your cause. Learn valuable strategies and tips from an fundraising expert that will help you boost your fundraising efforts.

Who This Workshop Is For

Finding Your Monthly Donors is designed for fundraisers and development professionals at all levels who want to build or strengthen their monthly giving programme. Whether you're just starting out with individual giving, looking to enhance your existing donor base, or wanting to transform occasional donors into regular supporters, this session will provide valuable insights and practical strategies.

Previous attendees have included charity fundraisers, community foundation staff, arts organisation development teams, and small nonprofits - all with varying levels of experience in donor development. Whether you're looking to launch your first monthly giving campaign or revitalise an existing programme, this workshop will be relevant for your organisation.

What to Expect

The "Finding Your Monthly Donors" workshop demystifies the process of building a sustainable monthly giving programme, so that you leave with a clear roadmap for increasing your regular donor base. We use our session to share proven strategies and insights from successful individual giving campaigns, equipping you with the knowledge and tools to develop meaningful donor relationships that translate into long-term financial support.

What Topics We Cover

During this 3 hours workshop, you will cover a comprehensive range of topics to equip you with essential skills for monthly donor acquisition and retention.

You will:

• Learn how to identify and profile your ideal monthly donors from within your existing supporter base
• Discover effective messaging that converts one-time givers into committed monthly supporters
• Explore digital and traditional channels for recruiting monthly donors, with case studies of successful campaigns
• Understand the psychology of regular giving and how to address common objections
• Develop strategies for donor stewardship that increase retention and lifetime value
• Learn how to calculate the true ROI of your monthly giving programme
• Create a monthly donor journey map that builds loyalty and minimises attrition

Finding Your Monthly Donors is interactive and practical, combining expert presentation with group discussion and hands-on exercises. The environment is supportive and collaborative, with plenty of opportunities to ask questions and share experiences with fellow fundraisers.

By the end of Finding Your Monthly Donors, you'll have a clear understanding of how to find, cultivate, and retain monthly donors - the backbone of sustainable funding for your organisation.

Don't miss out on this opportunity to connect with like-minded individuals and take your fundraising to the next level!

Event Venue & Nearby Stays

The Black Cultural Centre, 16 Hornsey Road, London, United Kingdom