Design Research Mastery & Influence: A UX Panel & Book Launch

Theme: How to Build Influence for User-Informed Product & Service Design

In a time when AI and economic pressures are reshaping the role of UX and service design, this occasion invites Ottawa’s design and product community to connect and learn together.

The evening features insights from design leaders at Autodesk, Outwitly and the public sector, focused on how orgs can foster design and research that builds trust, alignment and better decision-making across businesses and products.
This discussion is inspired by the North American launch of , the debut book by Ottawa-raised Design CEO Sara Fortier, who's returning to her hometown for this rare and momentous in-person event.

What to expect:

• Panel discussion featuring industry leaders
• Networking with Ottawa’s UX, service design and product community
• Reception with hors d’oeuvres and themed mocktails
• Playful Outwitly-branded merchandise included with ticket purchase

Bonus for first-wave attendees: A limited number of attendees will receive free copies of (First-come, first-served basis)

Come connect with others navigating this moment in the industry and celebrate the launch of a new book focused on helping research and design departments build influence, and translate insight into meaningful organizational decisions.

Event Venue & Nearby Stays

Cours Bayview Yards, 7 Bayview Station Road, Ottawa, Canada

Concerts, fests, parties, meetups - all the happenings, one place.

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