About this Event
DMA Marketing Summit 2026
March 28, 2026 | 9AM - 3PM
McMaster University - Peter George Centre for Living and Learning
102-1280 Main St W, Hamilton ON, L8S 4LB
Ready to level up your marketing game?
The DeGroote Marketing Association proudly presents its first ever Marketing Summit, bringing together ambitious students, industry leaders, and alumni across various sectors of marketing for a full-day experience on March 28th, 2026 from 9AM - 3PM at McMaster University (Peter George Centre for Living and Learning).
Throughout the day, attendees will hear and gain insights from marketing professionals in TED-style keynotes, participate in hands-on workshops led by industry experts, and wrap up with a candid fireside panel and open networking session. From topics spanning building your own brand to emerging marketing trends, this Summit is designed to equip attendees with practical insight and real-world perspective.
And whether you're just finding your footing or ready to take your next big step, this is where aspiring marketers meet the real world.
This will be a ticketed event and is open to students from all universities and faculties. Breakfast, lunch, and refreshments will be provided.
Registration closes March 21st @11:59PM
Your next biggest step into a career in marketing starts here.
Ticket Prices:
- DMA Members: $10
- Non DMA Members: $15
Agenda
🕑: 09:00 AM - 09:30 AM
ARRIVAL
🕑: 09:30 AM - 10:00 AM
OPENING CEREMONY
🕑: 10:00 AM - 11:00 AM
KEYNOTE SPEAKERS
Info: Hear from three experienced marketing leaders and experts as they discuss emerging marketing topics, insights, advice, and their journey in breaking through in the marketing industry.
🕑: 11:00 AM - 12:00 PM
LUNCH
🕑: 12:00 PM - 01:15 PM
HANDS-ON WORKSHOPS
Info: Participate in two workshop sessions analyzing campaigns and brand building hosted by industry professionals and company representatives.
🕑: 01:15 PM - 03:00 PM
FIRESIDE CHAT & OPEN NETWORKING
Info: Engage with marketing professionals, McMaster alumni, and recruiters during a moderated panel followed by open networking and company booths.
Event Venue & Nearby Stays
Peter George Centre for Living and Learning, 1280 Main Street West, Hamilton, Canada
CAD 11.98 to CAD 17.31












