About this Event
The National Society of Black Wedding and Event Professionals (NSBWEP) wants you to join us in CHICAGO for our FRIENDSGIVING EDITION with guest speaker, CHANNING MULLER of DCM Communications, for "THE" Most Common Marketing Pitfalls Event Pros Make...How to Resolve with Effective Solutions."
In the fast-paced world of the wedding and events industry, even the most seasoned professionals can fall prey to common marketing pitfalls that hinder their success. This discussion will delve into the most frequent marketing mistakes made by event pros, from neglecting digital presence to mismanaging ideal client relationships. By identifying these pitfalls, we will explore practical, effective solutions to overcome them, ensuring your marketing strategies are robust and impactful. Join us to transform your marketing approach, enhance client engagement, and drive your business growth with proven tactics and innovative ideas.
Learning Objectives:
1. Identify Common Marketing Mistakes: Understand the most prevalent marketing errors that event professionals make and their impact on business success.
2. Develop Effective Solutions: Learn actionable strategies to correct these mistakes and improve your marketing efforts.
3. Enhance Digital Presence: Discover how to optimize your online presence to attract and retain ideal clients.
4. Strengthen Client Relationships: Gain insights into building and maintaining strong client relationships through effective marketing practices.
SEATED DINNER | NETWORKING | INTERACTIVE ACTIVITIES | EDUCATION
REGISTRATION:
NSBWEP MEMBERS: $55 | STUDENT MEMBER: $10 | NON-MEMBERS: $55 (Friendsgiving Rate)
AFTER 5PM, OCTOBER 28TH ....
NSBWEP MEMBERS: $65 | STUDENT MEMBER: $10 | NON-MEMBERS: $75
SPONSOR PARTNERS:
COMING SOON!
ABOUT OUR SPEAKER:
Channing Muller, has a diverse background of more than 23 years experience throughout the communications, sales and event industries. After getting her professional start in journalism (newspaper, magazine and online), she moved into the worlds of public relations and advertising, which parlayed themselves into sales.
With a desire to round out her communications experience, Channing secured a leadership marketing position at a top software company. This allowed her to continue honing her skills in graphic design, marketing strategy, sales enablement, business development, and event planning directly from the CEO, Chief Marketing Officer, and more in the C-Suite. Those experiences led to the creation of DCM Communications, a full-service marketing & communications agency, in 2014 serving the Washington D.C. event industry.
Since then, Channing has worked to pass her (and our ever-growing team‘s) knowledge of effective marketing, PR and sales techniques onto event professionals and small business owners across the country through our service offerings.
Event Venue & Nearby Stays
Maggiano's Little Italy, 516 North Clark Street, Chicago, United States
USD 12.16 to USD 75.00
