Charm School: Luxe Edition

Welcome to Charm School: Luxe Edition by The Nouvou, the ultimate charm-forward experience designed for the fashion-obsessed, community-driven, and DIY-curious.

This is not your average pop-up. It’s a curated night for charm girls, glam lovers, and luxury bag enthusiasts who crave something a little more… elevated.

The Nouvou is a vintage luxury handbag company on a mission to bring timeless designer pieces to a new generation of style lovers — and we’re bringing our signature curation and creativity to this exclusive event.

• Create your own lip gloss charm at our interactive Gloss Charm Bar, featuring cult-favorite glosses from Laneige and exclusive, custom add-ons.(*Charm-making experience is optional and available for an additional fee.)
• Shop handcrafted bag charms — one-of-a-kind pieces that add a bold, playful edge to your favorite bag.
• Score your next “It” bag from our pop-up vintage handbag boutique, showcasing a curated selection of luxe designer bags.
• Enjoy complimentary light bites and mingle with guests over stylish sips — your general admission ticket includes one free drink (cocktail or mocktail).
• Vibe out to a curated playlist featuring Solange, SZA, and brunch-in-Paris energy.
• Capture the magic with photo-worthy charm trays, glam vignettes, and an atmosphere made for your IG feed.
• Meet new muses from content creators to creatives; the guest list will be full of good energy and even better style.

A surprise for the first 10 guests! Early arrivals will receive an exclusive mystery gift, just for showing up in style.

• Entry to Charm School: Luxe Edition
• 1 complimentary drink
• Access to all shopping + photo activations
• Early guest perks for the first 10 attendees
• A special gift opportunity for all guests (no purchase necessary)

Please note: Charm-making and customizations at the Charm Bar are available for an additional fee and not included in the GA ticket.

Event Venue & Nearby Stays

2450 Valdez St, 2450 Valdez Street, Oakland, United States