Building a Better Employer Health Plan

Healthcare costs continue to rise faster than wages, leaving employers frustrated and out of options.

Join the Free Market Medical Association for an employer-focused educational event exploring how local and national employers are rethinking healthcare—by cutting out waste, buying care directly, and aligning incentives around better outcomes.

You’ll learn:

• Building a plan to benefit your business not an insurance carriers bottom line
• Why every employer should offer Direct Primary Care (DPC)
• Conservative care pathway: PT that reduces costs and improves access
• Why Ph*rm*cy is broken and what transparent alternatives look like
• How employers can take action, from a former HR leader

Ideal for employers with 50+ employees who want more control, transparency, better results, and lower costs.

This event will be held in the 2nd floor seminar room at Haley Comfort Systems.

Info: Carrier vertical integration; Fully insured vs. level-funded vs. self-funded vs. captives; Choosing Independent health plan partners vs. relying on buying a carrier based plan off the shelf

Info: What Direct Primary Care actually is (and isn’t); Why primary care fixes the entire plan; Coordinating care outside of the DPC can save you big; DPC + HSA eligibility (practical, immediate value); How employers can offer DPC:
Employer-paid, Employee-paid via HSA, Blended approaches

Key takeaway: Employers can act now, even without changing insurance.

Info: Why MSK is one of the top cost drivers;
The traditional referral/MRI/surgery treadmill;
Conservative care pathways that reduce cost and downtime;
Direct access PT and measurable ROI for employers.

Key takeaway: Better outcomes + lower spend ≠ cutting care.

Info: Why PBMs drive cost inflation
What “transparent” Ph*rm*cy actually means
Common contract pitfalls employers never see
Practical ways employers regain control of RX spend

Info: Learn how Matt Ohrt, as VP for Medical at Merrill Steel facing unsustainable premium increases, redesigned the company health plan in a way that have kept premiums flat for 8 years (so far). Hear what worked, what didn't and lessons learned, and how employers can start small and make real improvements without blowing things up.

Info: Q&A for all speakers; Opportunity to tour HELPcare Clinic and ActivePT space in Haley Center. Social hour at Chip Shots.

Event Venue & Nearby Stays

Haley Comfort - Heating, Air Conditioning & Fireplaces - 24/7 Service, 3708 North Broadway Avenue, Rochester, United States

Concerts, fests, parties, meetups - all the happenings, one place.

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