About this Event
Group Discounts:
- Save 10% when registering 3 or more participants
- Save 15% when registering 10 or more participants
Duration: 1 Full Day (9:00 AM – 5:00 PM)
Delivery Mode: Classroom (In-Person)
Language: English
Credits: 8 PDUs / Training Hours
Certification: Course Completion Certificate
Refreshments: Lunch, beverages, and light snacks included
Course Overview
This course explores how businesses can create long-term value by balancing financial goals with meaningful social impact. You will learn how sustainability strategies, ethical decision-making, CSR frameworks, and stakeholder engagement influence profitable and responsible business growth. Through practical discussions, real cases, and values-driven models, you will understand how organizations can measure impact, maintain profitability, and uphold their social responsibilities. The program equips you with actionable tools that help align purpose, ethics, and financial performance.
Learning Objectives
By the end of this course, you will be able to:
- Understand how mission and values guide business practices.
- Apply CSR and sustainability frameworks effectively.
- Build ethical models that enhance both impact and profitability.
- Measure and evaluate social and financial performance.
- Align purpose with strategy to drive long-term business value.
- Strengthen engagement with stakeholders ethically and responsibly.
- Make balanced decisions that benefit both society and the organization.
Target Audience
- Leaders
- Entrepreneurs
- Managers
- CSR professionals
- Sustainability officers
- NGO leaders
- Anyone seeking to integrate purpose with profit
Why Choose This Course?
This course combines ethical leadership, sustainability strategy, and business performance into one powerful learning experience. Designed by a trainer experienced in impact-driven business models, the program offers practical tools and real-world insights. You learn not only the theory but also how to apply purpose-focused strategies that strengthen profitability, build trust, and create lasting social value.
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Want to train your entire team?
This course can be delivered as a customized in-house session tailored to your organization’s social responsibility goals, business model, and stakeholder ecosystem. Modules and activities can be adapted to match your operational realities, ensuring maximum impact and relevance for your team.
📧 Contact us today to schedule a customized in-house, face-to-face session:
Agenda
Module 1: Purpose-Driven Business Foundations
Info: • Understand the relationship between mission, values, and business strategy.
• Explore the role of purpose in modern organizational identity.
• Learn how ethical leadership drives long-term success.
• Icebreaker
Module 2: Corporate Social Responsibility (CSR) Essentials
Info: • Learn core CSR principles and their role in responsible business.
• Explore how CSR initiatives strengthen brand trust and loyalty.
• Understand integration of CSR into business operations.
• Case Study
Module 3: Sustainability & Ethical Business Models
Info: • Learn sustainability frameworks that support profitability.
• Explore ethical models that reduce risks and enhance credibility.
• Understand how sustainable practices influence decision-making.
• Activity
Module 4: Stakeholder Engagement & Relationship Building
Info: • Learn how to identify and understand stakeholder expectations.
• Explore methods for building transparent, responsible communication.
• Understand strategies to balance diverse stakeholder interests.
• Simulation
Module 5: Measuring Social Impact & Business Value
Info: • Learn impact metrics and evaluation methods.
• Explore tools for tracking long-term social and business outcomes.
• Understand how impact measurement guides strategic decisions.
• Activity
Module 6: Balancing Profitability with Ethical Purpose
Info: • Explore strategies for aligning revenue goals with social contribution.
• Learn how ethical decision-making enhances business resilience.
• Understand the financial benefits of purpose-driven leadership.
• Role Play
Module 7: Building Sustainable Impact-Driven Organizations
Info: • Learn how to embed impact-driven values into organizational culture.
• Explore systems that support ongoing social responsibility.
• Understand leadership’s role in maintaining purpose-profit balance.
• Activity
Event Venue & Nearby Stays
Regus – AB, Calgary – McDougall, 639 5 Ave SW, Suite 2500 Calgary, AB T2P 0M9 Canada, Calgary, Canada
CAD 531.21 to CAD 693.71
