Afterwork with MaxContact: Is AI Making Brands More Or Less Trustworthy?

Wed May 13 2026 at 06:00 pm to 08:30 pm UTC+01:00

Kimpton Clocktower Hotel | Manchester

Afterwork with MaxContact
Publisher/HostAfterwork with MaxContact
Afterwork with MaxContact: Is AI Making Brands More Or Less Trustworthy?
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AI is now present in almost every contact centre interaction - but is it making customers trust companies more, or less?
About this Event

Join us at The Den, Kimpton Clocktower for an evening of honest conversation, good food, and the kind of debate that doesn't happen in a webinar. Four short sessions. One central question. No sales pitches.

What to expect

  • Exclusive early access to brand new Voice of the UK Consumer data — guests get it before public release
  • A CX spotlight from Dr Nicola Millard, Principal Innovation Partner at BT — exploring how changing customer expectations and advances in automation are reshaping the contact centre, what AI and analytics really mean in practice, and why augmentation — not automation — may be the real priority for customer contact
  • A panel of contact centre leaders — including Jason Stanton, Customer & Operations Director and MaxContact Partner Invosys— on the frontline moments that build or break customer trust
  • A solo session from Nick Crawford: from AI frustration to AI confidence — a practical framework for getting reliable results from GenAI
  • Open-floor Q&A to close the evening

Who it's for Contact centre leaders, ops, performance, compliance, L&D — anyone responsible for shaping how customers experience your brand.

Good to know This is a community event. No vendor pitches, no hard sells — just an honest room of people working through the same challenges.

Still curious? Check out the videos below to see what previous Afterwork events have been like.

Oh, and did we mention? A gorgeous venue, delicious food and top-notch drinks - all on us.





Agenda

🕑: 06:00 PM - 06:30 PM
Networking, canapés & welcome drinks
🕑: 06:30 PM - 06:45 PM
Welcome & Voice of Consumer Report Exclusive
Host: Kayleigh Tait
🕑: 06:45 PM - 07:15 PM
CX Spotlight
Host: Dr. Nicola Millard

Info: Dr Nicola Millard, Principal Innovation Partner, BT
The contact centre is changing fast. Drawing on first-hand experience bringing AI into BT's call centres and insights from senior European operations leaders, Nicola explores how customer expectations are shifting and what AI, automation and analytics really mean in practice — and why augmentation, not automation, may be the smarter priority for customer contact.


🕑: 07:15 PM - 07:30 PM
Networking, canapés & drinks
🕑: 07:30 PM - 07:50 PM
Panel: The Moments That Make — or Break — Customer Trust
Host: Jamie MacSween

Info: A panel of contact centre leaders and industry experts on what's really happening on the frontline — the small moments that make or break customer trust, and what it takes to get it right in an AI-driven world.


🕑: 07:50 PM - 08:10 PM
Making AI Work for You
Host: Nick Crawford

Info: A practical, no-fluff session on how individuals are building their AI skills to work smarter — and deliver experiences customers actually trust.


🕑: 08:10 PM - 08:20 PM
Open Floor Q&A

Info: Your chance to put questions to all of our speakers.


🕑: 08:20 PM
Networking & Drinks

Info: Bar remains open. Keep the conversation going.


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Event Venue & Nearby Stays

Kimpton Clocktower Hotel, Oxford Street, Manchester, United Kingdom

Tickets

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