About this Event
Join Zero To AI Hero
This hands-on workshop is led by Keegan Dargie: Lead Prompt Engineer for META , closed-Beta Tester for OpenAI, and founder of Procraft.ai. The workshop is also supported by Michael Dargie, founder of Make More Creative, a Calgary-based Creative Intelligence Agency, and author of "BrandJitsu™" (Dundurn 2025).
What is it?
A fast, hands-on introduction that takes you from “curious about AI” to confident and capable in just a few hours. You’ll learn how modern AI actually works, how to write prompts that get the results you want, which platforms fit your needs, and how to set up AI tools so they work the way you think and communicate.
By the end of the morning, you’ll have a clear understanding of AI’s strengths, a repeatable prompt-writing system, and your own personalized setup—giving you everything you need to start using AI effectively in your work and everyday life.
You will also leave with a downloadable Prompt Engineering and AI Tools Workbook.
Agenda
A Brief History of AI
Info: High-level timeline from early rule-based systems to modern LLMs. Understand why things have changed now and what it means for you.
Recent History of AI
Info: Learn about GPT, tokens, context windows, and why they matter. See live demos of how models work (and when they forget).
Writing Better Prompts
Info: Workshop-style deep dive. Learn meta-prompting, craft real prompts for your business, and master the art of getting AI to do what you actually need.
The Most Common AI Platforms
Info: OpenAI, Gemini, Claude—which one is right for you? Get a decision matrix based on your role and needs, not just hype.
Personalizing Your Platform
Info: Make it work for you, specifically through customization: system prompts, memory features, and templates. Build your AI assistant the right way.
Creating Custom GPTs
Info: Design your own Custom GPT tailored to your niche. Walk away with a working tool built for your specific workflow.
Flavours of AI: Tools & Exercises
Info: Cognitive, Generative, and Adaptive AI—with hands-on exercises for each. Build an action plan to solve your real problems this week.
Event Venue & Nearby Stays
cSPACE Marda Loop (formerly cSPACE King Edward), 1721 29 Avenue Southwest, Calgary, Canada
CAD 223.93
