About this Event
Most agents believe success with listings comes from winning the appointment.
But the real work begins after the listing agreement is signed.
Listings sit when sellers aren’t aligned with the market — and most agents were never taught how to lead those conversations.
Top advisors approach listings differently.
They don’t:
• Chase listings
• Promise unrealistic prices
• Avoid difficult conversations
Instead, they lead sellers through the market with clarity, preparation, and strategy.
In this live session, we’ll explore:
• Why listings sit — even in strong markets
• The leadership conversation that changes seller expectations
• Why pricing is positioning, not opinion
• The preparation mistakes that cause buyers to hesitate
• How top advisors respond to market feedback without losing trust
When the market becomes more competitive, the difference between listing agents and professional advisors becomes obvious.
Come hear how the best advisors approach seller strategy differently.
Event Venue & Nearby Stays
Capital Title - Park Center, 2400 Dallas Parkway, Plano, United States
USD 0.00










