About this Event
The workshop will show how small businesses can gain free publicity in newspapers, radio and TV. It will cover subjects such as how the media works, and contain case studies to show how businesses and other organisations have generated media coverage. The session will also outline why it is important to get professional communications support.
- How the media works
- Definition of what is news
- What journalists want
- The importance of getting professional support
- Case studies of businesses getting PR coverage
- Q&A
You will gain a greater understanding of the power of the ‘mainstream media’ and how can it can be used to generate publicity for their business to reach thousands or millions of potential customers.
, has worked in PR and communications for over 25 years and has successfully advised businesses and government organisations. He has delivered many effective media and communications courses. He is also a successful podcaster and film-maker and has just launched a positive news podcast called “Out and About With Vincent Burke”
Event Venue & Nearby Stays
Small Business Research + Enterprise Centre, 80 Basinghall Street, London, United Kingdom
GBP 0.00