About this Event
Dr Sam Donegan is a medical doctor turned serial entrepreneur and currently serves as Vice President at MLAI. After transitioning from medicine into the startup and technology world, Sam has built and scaled multiple ventures at the intersection of AI, innovation, and business growth.
He is deeply committed to helping more Australians become founders, believing that Australia urgently needs a stronger, more ambitious startup ecosystem. His work focuses on practical, real-world applications of AI that drive measurable results—not theory, but execution.
About the Presentation
Dr Donegan will show how to leverage AI tools to optimise:
- SEO (Search Engine Optimisation)
- GEO (Generative Engine Optimisation)
- AEO (Answer Engine Optimisation)
The goal: help your website rank higher on Google and AI-powered platforms like ChatGPT, driving consistent traffic and visibility—even while you sleep.
Value for Students
By attending this session, students will:
- Understand how AI is fundamentally changing marketing, search, and content discovery.
- Learn how Google and AI-driven search engines actually work today (and where they’re heading).
- Discover practical AI tools and workflows to automate SEO and content optimisation.
- Gain future-proof marketing skills that are already in demand
- Learn how to position brands and businesses to be visible in both traditional search and AI answers.
- Get a clear picture of what the future of digital marketing looks like—and how to stay ahead of it.
Event Venue & Nearby Stays
Insight Academy, 209 Lonsdale Street, Melbourne, Australia
AUD 0.00
