About this Event
Upskill With Emdash is exclusively for those making the world a better place.
Held only a few times annually, these sessions bring together the latest best practices to give you the skills you need to make an impact.
Our sessions are designed for nonprofits, unions, charities, and other for-good sector organizations looking to fortify their communication departments in the face of our shifting political landscape.
We'll cover:
- Crafting compelling narratives that resonate with your audience.
- Navigating the media landscape: tips and tricks for successful engagements.
- Enhancing your digital communication skills in the face of ever-evolving algorithms and platforms.
- Building a robust communications strategy that aligns with your organizational goals.
Lunch is included; limited capacity.
Join us and get ready to step up your communications game:
- Media Relations for Impact — 9:30-10:30 am
- Digital Marketing Lessons for Charities and Nonprofits — 10:45-11:45 am
- Building Your Crisis Communications Survival Kit — 1:15 - 2:15 pm
- Algorithms Aren’t Allies: Reconnecting IRL — 2:30 - 3:30 pm
Emdash works exclusively with those making the world a better place, including NGOs, nonprofits, unions, impact organizations, Indigenous groups, and more. The sessions will be geared towards these audiences.
Elevate your impact; reserve your spot today!
Agenda
🕑: 09:30 AM
Media Relations for Impact
Info: If a journalist calls and wants answers, or you’re gearing up for your next pitch, this session will get your confidence level up and help you navigate a dynamic media environment.
After all, media relations comes with both risks and rewards. Let’s help you fast track your media journey.
🕑: 10:45 AM
Digital Marketing Lessons for Foundations, Charities, and Nonprofits
Info: Even if paid ads are not “your job” — this session will help you understand the realm of the possible.
Discover how cutting-edge digital marketing techniques, proven successful in the business sector, can be skillfully adapted to amplify the impact of your mission to serve the public good.
🕑: 01:15 PM
Building Your Crisis Communications Survival Kit
Info: Let’s equip your team with the tools and strategies needed to build a robust crisis communications plan.
Learn how to anticipate potential issues, develop clear messaging, and manage media relations under pressure to protect and enhance your organization’s reputation.
🕑: 02:30 PM
Algorithms Aren’t Allies: Reconnecting IRL
Info: In this session, we’ll explore how nonprofits and campaigns can build stronger relationships offline and through owned channels.
From in-person activations and community outreach to newsletters and local media, we’ll share practical ways to rebuild trust, reach your audience and reduce dependence on the algorithm.
Event Venue & Nearby Stays
Impact Hub Ottawa, 123 Slater Street, Ottawa, Canada
CAD 121.85










