Name: Unscripted
Start: 2026-04-13T18:00:00-04:00
End: 2026-04-13T20:00:00-04:00
Location: Leland Cultural Arts Center

UNSCRIPTED
Monday, April 13th from 6pm until 8pm
This event is complimentary to attend, thanks to the support of our event partners.
Advance registration is requested.
https://rasaloveandcompany.com/unscripted/
What Most Listing Conversations Don’t Include — and What You Don’t Know to Ask
Bridging the Gap Between Sellers and Today’s Market
If you’re considering selling your home, you deserve more than a polished listing presentation.
Many listing conversations are built around securing a signature — not fully exploring strategy.
There’s a difference between being sold…
and being strategically guided.
Before you list, you should understand:
• How pricing is truly being determined in today’s market
• How traditional sales training shapes the listing conversation
• What buyers actually expect right now
• The preparation standards that separate “listed” from “sold”
• How to recognize strategy versus sales tactics
Hosted by real estate strategist and industry coach Rasa Love, this candid conversation is designed to elevate the way sellers — and agents — approach the market.
With over 30 years in the industry, and experience coaching agents on best practices, Rasa brings an insider perspective on how shifting from sales-based conversations to coaching-based conversations changes outcomes.
A trusted lender and insurance specialist will also address financial and coverage considerations that often go undiscussed until it’s too late.
The presentation is structured.
The conversation that follows is not.
Expect an open, unscripted discussion where questions can be addressed directly.
Seating is intentionally arranged to allow for meaningful dialogue.