About this Event
The American Marketing Association at the University of Florida is thrilled to announce our Fall 2025 Regional Conference: Fueling the Future of Marketing.
This year’s theme dives into the evolving landscape of marketing — from the rise of e-commerce and Gen Z’s influence on consumer expectations to the growing impact of social media and AI on the industry’s future. Attendees will gain insights through competitions, workshops, panels, and talks featuring industry leaders from Procter & Gamble, Perry Ellis, Brooks, Black Rifle Coffee Company, and more. Join us for a day of networking, learning, and skill-building to prepare for a career in the ever-changing world of marketing.
Due to high demand and limited spots, this year's conference will follow a pre-registration model. Pre-register now, and once the period closes, we’ll notify confirmed attendees by email. You’ll have 48 hours to secure your spot with a $15 ticket before it’s offered to someone on the waitlist.
Agenda
🕑: 08:30 AM - 09:00 AM
Check in
🕑: 09:00 AM - 09:15 AM
Welcome & Opening Remarks
🕑: 09:15 AM - 10:00 AM
Keynote Speaker
🕑: 10:00 AM - 11:30 AM
Design Strategy Competition
🕑: 10:00 AM - 11:30 AM
Social Entrepreneurship Workshop
🕑: 11:30 AM - 01:00 PM
Social Media & AI Competition
🕑: 11:30 AM - 01:00 PM
Professional Selling Workshop
🕑: 01:00 PM - 02:00 PM
Lunch
🕑: 02:00 PM - 03:30 PM
Sales Competition
🕑: 02:00 PM - 03:30 PM
Digital Marketing Workshop
🕑: 03:30 PM - 05:00 PM
Marketing Strategy Competition
🕑: 03:30 PM - 04:15 PM
Retail Innovation Workshop
🕑: 04:15 PM - 05:00 PM
The Next Era of Marketing Panel
🕑: 05:00 PM - 06:00 PM
Keynote Speaker - Jay Nigrelli
🕑: 06:00 PM - 06:30 PM
Awards & Closing Remarks
Event Venue & Nearby Stays
Heavener School of Business, 1325 W University Ave, Gainesville, United States
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