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Save the Date!New Mexico’s signature Toys for Tots Benefit Event grows again in 2025, moving to City Place — the home of Parnall Law in Uptown Albuquerque. More space. More rides. More community impact.
For more than a decade, New Mexico Motor Events has led the way in producing community benefit events that deliver measurable impact. The Toys for Tots Show & Shine unites families, supporters, and every style of ride to help fill the Toys for Tots trucks and ensure children across New Mexico wake up to gifts this holiday season. Since 1947, Toys for Tots has delivered holiday hope nationwide, with every toy collected staying local to support families right here in our community.
Event Timeline Details:
8:00 AM – 10:00 AM: Vendor Load-In
9:00 AM – 11:00 AM: Show Vehicle Load-In ($20 donation or new, unwrapped toy(s) of equal value; no plush toys please)
11:00 AM: Pledge of Allegiance & Official Start of Show
1:00 PM: Twinkie Eating Contest
2:00 PM: Show Vehicle Awards Presentation
3:00 PM: End of Show
Highlights:
– New larger Uptown venue with more room for families, vehicles, vendors, and attendees
– All Rides, All Styles Welcome — if it has wheels, bring it on out!
– Toy Drive: new, unwrapped toys or cash donations accepted on site
– Free attendee parking provided for this community event
– Show vehicle awards and family-friendly contests
– Live DJ, food trucks, and local vendors on site
– Group & club parking available for those who arrive staged together
– Meet Marine Corps representatives and community partners
– Proudly supported by Cafe Bella Coffee, Fords New Mexico, Central New Mexico Cruisers, Old Trucks New Mexico, Gente Rod & Customs & More
Admission:
Spectators: Free, family-friendly, all ages welcome
Show Vehicles: $20 donation or new, unwrapped toy(s) of equal value (no plush toys please)
Vehicle participation:
To ensure a safe and professional environment for families, the Toys for Tots Show & Shine is a controlled vehicle display. Once the show begins at 11:00 AM, all show vehicles will remain parked in place until the awards presentation at 2:00 PM and the event closes at 3:00 PM.
If you are not entering a vehicle for display, you are still encouraged to attend as a spectator. Bring a new, unwrapped toy to donate, enjoy the show, and be part of the cause. Every toy makes a difference.
Organizers:
New Mexico Motor Events, Outlaw Desert Racing, and partners, with Title Sponsor support & Host Parnall Law, proudly presenting this annual benefit in support of Toys for Tots.
Supporting Sponsors:
Cafe Bella Coffee , Fords New Mexico , Central New Mexico Cruisers, Old Trucks New Mexico , Gente Rod & Customs, Unlimited Drone Solutions & More!
Hashtags:
#ToysForTotsShowAndShine #ShowAndShine2025 #WeNeverStopped #WeDoEvents #NewMexicoMotorEvents #AllRidesWelcome #WeOutHere #DriveForToys #MadeToGiveBack
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Event Venue & Nearby Stays
2155 Louisiana Blvd NE, Albuquerque, NM 87110, United States
Concerts, fests, parties, meetups - all the happenings, one place.
