The Road to Revenue: Understanding How to Forecast Growth

Thu Nov 20 2025 at 11:30 am to 01:00 pm UTC-05:00

NextCorps | Rochester

NextCorps
Publisher/HostNextCorps
The Road to Revenue: Understanding How to Forecast Growth
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Demystify revenue forecasting with practical tools to model growth, understand customers, and make smarter business decisions.
About this Event

Modeling revenue and customer growth doesn’t have to be intimidatingor dull.

In this founder-focused session, we’ll break down the building blocks of forecasting growth using real-world examples and approachable spreadsheets. You’ll learn how to map your customer journey, model revenue streams, and make informed decisions about the financial health of your company.

Expect practical insights, a few “aha!” moments, and a fresh perspective on the numbers that drive your business. Lunch included, spreadsheets demystified.

Attendees will learn:

  • What elements go into a credible revenue model
  • How customer purchase behavior impacts revenue over time
  • What makes your business more attractive to investors
  • How thoughtful modeling improves your understanding of the business

This is an in-person workshop and lunch will be provided. Space is limited and registration closes at 10:00 AM on Tuesday, November 18.


AGENDA

11:30-11:45 AM: Check in, grab lunch

11:45 AM - 12:45 PM: Workshop

12:45-1:00 PM: Q&A


ABOUT THE SPEAKER

Joel Benzel is an Entrepreneur-in-Residence at NextCorps. As CEO of TouchStream Solutions, he led the company from concept through growth to its acquisition by PointClickCare, the market leader in SaaS solutions for long-term care. Following the sale, Joel spent eight years at PointClickCare in senior leadership roles across operations, revenue cycle services, Medic*tion management, and value-based care.

At NextCorps, Joel draws on this breadth of experience to help founders refine product strategy, validate market fit, and avoid common early-stage missteps. His work equips entrepreneurs with the tools they need to scale their businesses and position themselves for long-term success.

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Event Venue & Nearby Stays

NextCorps, 260 E Main Street, Suite 6000, Rochester, United States

Tickets

USD 0.00

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