The Platform Portfolio Deep Dive

The Platform Portfolio Deep Dive is a 1-Day Experience designed for executives and builders who want to learn how to manage several product initiatives in a coherent portfolio of products and services.

It will help you:

• learn methods to map the ecosystem of user needs
• think about which products or product elements create a competitive advantage
• define product types and their interactions
• understand how to distribute business outcomes and product leadership across an organization

This event is run in collaboration with:
TheNTWKSummit: Europe's Top Summit for Platform & Ecosystem Innovation

By purchasing the ticket to this event you'll receive a discount code to buy your attendance ticket to the Summit on the 28th and 29th of May.

The amount of discount will be the equivalent of getting a 15% discount on both tickets: 135€

Platform portfolio thinking is essential today, driven by two key trends: the increasing modularity of products and the aftermath of mergers and acquisitions.
As products become more modular, businesses, including startups and scaleups, are diversifying their offerings—combining SaaS, marketplaces, and embedded products seamlessly through partner ecosystems. This shift necessitates a platform portfolio approach for efficient integration and distribution.

Additionally, the recent wave of mergers and acquisitions, fueled by years of low-interest rates, has left companies facing the challenge of integrating diverse operations into coherent portfolios. Optimizing interfaces and taxonomies is vital for operational efficiency and strategic alignment. Embracing platform portfolio thinking enables companies to manage complexity, enhance customer value, and secure a competitive edge in today's fast-evolving market.

Check these reference reads and podcasts from Boundaryless:

• Why Building a Visual Product Portfolio and creating shared innovation practices is essential for Adaptive Organizations - Boundaryless
• How Taxonomies help achieve Coherence and Composability in Products/Services Portfolios - Boundaryless
• Multi-Product Portfolios: Creating Bundles and DIY Platforms - Boundaryless
• #85 Product-Centric Organizations (Portfolios, Taxonomies) with Craig Strong - Boundaryless
• #86 Scaling Continuous Discovery in Product Portfolios with Teresa Torres - Boundaryless

During the event, you will help you clearly understand a practical approach to building an ecosystem of products.

Here’s a summary of the one-day program topics:

1. Map needs across your customers in an ecosystem: understand what the different maturity and strategic nature of needs imply in terms of the customer’s willingness to pay a premium, and the appeal of bespoke personalization services.
2. Understand how to build a product taxonomy starting from key recurring patterns such as key customers, workflows, enabling modules, and product areas.
3. Organize Platform/Product-Design related research and design artifacts across product areas, products, and sub-components;
4. Understand the implications of distributing business outcomes to underlying product teams, and how to craft coherent go-to-market strategies to create synergies and reduce the trade-offs related to giving single teams the freedom to market their products while at the same time promoting upselling, cross-selling, and more.
5. Understand how certain user needs cater to distributing your modular products (such as APIs) through ecosystems of partners

The Deep dive flow will be based on four sessions based on:

• short slide-based lectures;
• group team-work over fictional cases or real business cases brought by the participants
• collective reflections 

Tickets are provided VAT-free to for-profit Businesses:

• EU VAT holders can self-obtain a VAT-free ticket at checkout through Eventbrite
• Foreign (non-EU) business owners should either "contact the organizer" or write to us at [email protected] to receive VAT-free tickets.

If you're planning to buy multiple tickets, reach out to get group discounts. We provide an additional 5% discount for each further participant (groups of 2 get 5%, groups of 3 get 10%, groups of 4+ get 15%). Note that team discounts only apply to non-discounted tickets (Regular and Late Birds) and not to early Birds.

Also, note that special discounts are provided for public education institutions. Reach out for details ([email protected]).

Two transformative resources for today's businesses: the Platform Design Toolkit (PDT) and the 3EO Toolkit have been pivotal in rethinking and revitalizing businesses through platform strategies and ecosystem engagement.

Platform Design Toolkit (PDT): A comprehensive framework for designing and implementing platform-based business models. The PDT assists in mapping ecosystems, understanding stakeholder motivations, and facilitating value exchanges within networked environments. Its structured approach empowers organizations to create platforms that catalyze growth and innovation.

3EO Toolkit: Focused on organizational transformation, the 3EO Toolkit aids in evolving traditional structures into agile, interconnected ecosystems. It promotes entrepreneurial agility and co-creation, encouraging a shift towards a more dynamic and collaborative organizational model.

By leveraging the PDT and 3EO Toolkit, organizations can navigate the complexities of modern markets with greater fluidity and adaptiveness, fostering environments where innovation, collaboration, and shared value creation flourish.

The Platform Portfolio Deep Dive is designed with executives, founders, design leaders, and entrepreneurs in mind, people who need a way to orchestrate multiple platform-product value propositions coherently.

How should I prepare for the course?

Participants will receive preliminary reads and contents, no specific preparation is required. 

Is it a course for beginners or experts?

This course is on advanced material - the creation of new products and services or the rethinking of organizations - but does so in a practical way and leaving to the participants the tools and references to use, so it is a course for participants that understand the context, but it does not require any previous knowledge on the subject of platforms, innovation or design. 

I'm already executing a portfolio strategy, can I still attend?

This course will be extremely helpful in accelerating your deep understanding of the portfolio context and likely have a decisive impact on it. 

Our standard confirmation/cancellation policy: in case we are forced to cancel the event, you'll receive a message not later than 15 days before the event. In case of cancellation from our side, you'll receive a full refund.

Be sure you select the right option if you're an EU VIES-registered VAT holder: you will save 22% VAT in that case and your ticket will be much cheaper.

If you are buying as a foreign (non-EU) business entity (a for-profit organization) please reach out directly for VAT-free ticketing.

Refund Policy and Terms and conditions are available here https://boundaryless.io/terms-and-conditions/

For this specific events refund policy is extended to 30 Days - Eventbrite fees are not refundable.

Resources related to Boundaryless

• Our website: https://boundaryless.io
• Our publication: https://boundaryless.io/resources/blog/
• Our newsletter: http://bit.ly/PDToolkit-NL

Unlock unprecedented opportunities for growth and innovation with our cutting-edge course, "Platform-Driven Portfolio Development."

At Boundaryless, we are pioneers in crafting organizational structures that thrive on autonomy, fostering an entrepreneurial spirit capable of pursuing a portfolio of opportunities.

We work with customers worldwide helping them minimize bureaucracy, and create organizations that can engage dynamically with markets, paving the way for transformative success.

This course is rooted in the Boundaryless philosophy and our groundbreaking Platform Design Toolkit, first released in 2013 and adopted by Fortune 500 leaders, startups, and scale-ups worldwide, and 3EO Toolkit.

Our methodologies are designed to help you build multi-sided, transformative platform strategies that empower ecosystems to create shared value. Whether you're looking to increase market penetration, strategize go-to-market approaches, or design a portfolio of platform-ecosystem strategies, our course offers the insights and tools necessary for the journey.

Participants will learn how to:

• Visualize and Execute Portfolio Strategies: Gain the ability to map out and execute strategies that address go-to-market challenges and strategic positioning within the ecosystem.
• Adopt a Shared Language for Innovation: Embrace a common literacy across teams, enhancing communication and facilitating the rapid rearrangement around market opportunities.
• Enable Organizational Agility: Discover organizational enablers that allow your teams to autonomously and effectively align with market opportunities, driving swift market entry and competitive advantage.

Join us to transform your organization into a dynamic, networked entity, capable of leveraging platforms for growth and innovation.

This course is your gateway to a Boundaryless body of knowledge: learn the art of platform design and portfolio development, beyond the buzzwords, for a transformative impact on your organization and its ecosystem and join organizations worldwide that have adopted these frameworks.

Event Venue & Nearby Stays

Norrsken House Barcelona, 15 Passeig del Mare Nostrum, Barcelona, Spain