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You're Invited: A Marketing Lab You Won’t Forget!🔥 This month in our Marketing Lab Series, we're diving into the power of Cause Marketing.
📍 Location:
Better Business Bureau
1010 E Missouri Ave.
Phoenix, AZ 85014
A virtual attendance option is available for this event. We’ll follow up with each RSVP to confirm your preferred way to join us!
🗓️ Date & Time:
Thursday, August 21
10:00 AM – 12:00 PM MST
🎟️ TICKET PRICE: $69 — WAIVED!
You read that right… for the rest of 2025, The Marketing Lab is FREE! 🙌
IN PERSON (the best way to attend) Seats are limited — RSVP now to grab yours!
Not on Facebook?
Text me at 480.526.2609 to RSVP.
The Marketing Lab is a Choose Healthy Change + Micalizzi Media Collab.
📅 Full 2025 Schedule is available at MicalizziMedia.com
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🧠 What You’ll Experience:
Presented by Michelle Micalizzi
Wellness & Marketing Consultant | Community Builder
Join Michelle Micalizzi for a powerful two-part workshop designed to help you connect purpose with profit—and build a heart-centered brand that thrives. Through real-world insight and actionable strategies, you’ll discover how cause marketing and wellness can elevate your business, fuel your impact, and sustain your soul.
🚀 Part 1:
The Power of Purpose: Building Impact & Income Through Cause Marketing
Learn how to align your business with a meaningful cause—and why doing good is a powerful growth strategy.
You’ll discover how to:
✅ Select the right nonprofit partner
✅ Implement proven give-back models
✅ Create a purpose-driven marketing plan
✅ Drive measurable impact and real income
Walk away with practical tools you can implement immediately, plus a strategy to grow with purpose. Michelle will also share how cause marketing has shaped her own career and legacy.
🚀 Part 2:
Why Wellness Belongs in Your Cause Marketing Strategy
It’s not just smart business—it’s soulful leadership. Explore how the intersection of wellness and cause marketing can:
💡 Energize your brand
💡 Uplift your team
💡 Strengthen your community impact
💡 Support your personal well-being as a leader
Whether you’re a solopreneur or managing a team, this session will show you how to build a purpose-driven business that not only gives back—but also lifts you up.
🎯 REAL TIME CONTENT CREATION:
At this event, we’ll come together in the beautiful BBB space to capture and share behind-the-scenes images that highlight our connection, creativity, and collaboration.
Whether you’re showing up for community, visibility, or inspiration, you’ll leave with photos to use and be featured in a collaborative event reel Michelle creates following the gathering. It's not just about being present—it’s about being seen, together.
🍵 SIP. SHARE. SHOP.
Explore Isagenix wellness products designed to help you look, feel, and perform better—in business and life.
🎟️ ALWAYS FREE for:
✔️ Active Isagenix Customers on Michelle Micalizzi’s Choose Healthy Change Team
✔️ Isagenix Associates & Brand Partners
🔔 Seats are limited!
If we reach capacity, Isagenix Pros will be invited to attend virtually.
🎟️ RAFFLE TIME!
🛍️ Enter to win an Isagenix Gift Bag filled with wellness goodies to help you look, feel, and perform your best—inside and out!
💼 About the Series:
Marketing Lab is a monthly, in-person business training collaboration between Choose Healthy Change and Micalizzi Media, designed for entrepreneurs and business owners serious about growth. Typically held on the 3rd Thursday of each month (dates may vary based on space availability), each session delivers actionable marketing tools and strategies you can put into practice immediately. Plus, enjoy opportunities to sip and sample Isagenix’s latest products while you learn and network.
Michelle will be available to answer your social questions as well!
🔗 Michelle Micalizzi
Wellness & Marketing Consultant | Community Builder
Michelle is a high-energy marketing expert, wellness coach, and founder of Choose Healthy Change and Micalizzi Media. With nearly four decades in health, fitness, and marketing, she helps entrepreneurs and nonprofits grow purpose-driven ventures. She’s also an inspiring speaker, community leader, and recognized philanthropist. Michelle lives in Sun City, Arizona, where she cares for her amazing mother and enjoys working out, yoga, spending time with friends and riding her Harley!
Let’s grow on purpose—together.
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Event Venue & Nearby Stays
BBB Pacific Southwest, Central & Inland California, 1010 E Missouri Ave, Phoenix, AZ 85014-2602, United States
