Name: The AI Performance Advantage: From Race Track to Business
Start: 2026-05-21T15:00:00+01:00
End: 2026-05-21T17:30:00+01:00
Location: Copthall Bridge

The AI Performance Advantage: From Race Track to Business

AI insights from the race track to the boardroom. Learn how leaders can use AI to boost team performance and decision-making.
About this Event

What can the world of motor racing teach us about leading teams and driving performance with AI?

In this exclusive seminar, Michael Orant of Freeman Clarke shares real-world experience of how AI is used in high-performance racing environments, where rapid decision-making, precision, and marginal gains define success.

Drawing clear parallels to the workplace, this session will explore how senior leaders can apply these same principles to improve team performance, accelerate decision-making, and unlock competitive advantage through AI.

Designed for business leaders, this is a strategic, non-technical session focused on practical insight and real impact. Whether you are exploring AI for the first time or looking to advance your current approach, you will leave with a clearer understanding of how to translate AI into measurable performance gains.