About this Event
Bring your team and save:
1. Groups of three or more receive a 10% discount
2. Organizations hosting an in-house session with 10+ participants enjoy a 15% discount.
Duration: 1 Full Day (8 Hours)
Delivery Mode: Classroom (In-Person)
Language: English
Credits: 8 PDUs/Training Hours
Certification: Course Completion Certificate
Refreshments: Lunch, Snacks and beverages will be provided during the session
Course Overview:
This workshop provides a practical guide to building and strengthening your personal brand. Participants learn how to communicate their strengths, skills, values, and identity with confidence and clarity. The course explores how personal branding influences career growth, leadership presence, and professional opportunities.
Through interactive exercises and real-world examples, attendees will discover how to craft a compelling brand message, enhance their online profiles, and present themselves effectively in professional settings. The training helps participants understand how to differentiate themselves in a competitive environment and leave a positive, lasting impression.
By the end of the session, you will have a polished personal brand statement, improved communication techniques, and actionable tools to position themselves as credible, trustworthy, and influential professionals.
Learning Objectives:
By the end of this course, you will be able to:
- Understand the foundations of personal branding
- Develop an authentic and compelling brand identity
- Communicate strengths, values, and skills with clarity
- Improve digital presence and online reputation
- Use storytelling to present your achievements effectively
- Build meaningful professional networks
- Create a roadmap to strengthen personal brand visibility
Who can Attend?
- Young professionals and graduates
- Job seekers and career changers
- Managers and team leaders
- Entrepreneurs and freelancers
- Anyone looking to enhance their professional identity
Why Choose this Course?
This course helps participants build a strong, authentic personal brand that opens professional opportunities. It provides practical tools for communication, online presence, networking, and self-presentation, helping individuals stand out confidently in their careers. By applying these strategies, participants can strengthen their professional influence and elevate their career trajectory.
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Want to train your whole team?
Organizations can request a customized version of this workshop to help employees enhance their professional identity, communication skills, and leadership presence. These tailored sessions ensure consistent branding, stronger team representation, and improved professional impact across the organization.
Contact us today to schedule a customized in-house, face-to-face session:
Agenda
Module 1: Understanding Personal Branding
Info: • What personal branding means
• Why personal branding matters in modern careers
• Identifying strengths, skills, and values
• Icebreaker Activity
Module 2: Crafting Your Unique Brand Identity
Info: • Developing a clear personal brand statement
• Aligning your brand with your goals
• Understanding how others perceive you
• Activity
Module 3: Communicating Your Brand Effectively
Info: • Building confidence and clarity in communication
• Verbal and non-verbal branding
• Crafting your elevator pitch
• Activity
Module 4: Digital Presence & Online Branding
Info: • Enhancing LinkedIn and professional profiles
• Creating a consistent online identity
• Managing reputation and visibility
• Case Study
Module 5: Storytelling for Personal Branding
Info: • Using stories to showcase achievements
• Communicating value through real examples
• Structuring impactful narratives
• Group Activity
Module 6: Networking & Relationship Building
Info: • Building meaningful professional connections
• Approaching conversations with purpose
• Maintaining long-term professional relationships
• Simulation Exercise
Module 7: Action Plan for Brand Growth
Info: • Designing a personal branding roadmap
• Setting short- and long-term goals
• Steps for ongoing brand improvement
• Action Plan Review
Event Venue & Nearby Stays
Regus Newcastle, NSW, Level 1, Suite 107, 17 Bolton Street, Newcastle, NSW 2300, Australia
AUD 491.56 to AUD 652.50
