Learn to craft an authentic brand identity that captures your vision, resonates with your audience, and stands out in a crowded market.
About this Event

As entrepreneurs, we are brimming with big ideas, creative concepts, and the drive to bring something new to the world. But in a crowded marketplace, standing out requires more than just a good idea — it requires a strong, cohesive brand identity. So how do you craft a brand that captures your vision, resonates with your audience, and stands the test of time?

This interactive workshop, led by Charlie Warner of Human|Work is designed to guide entrepreneurs through the process of building an authentic brand identity. Participants will learn the core elements of branding, including defining brand values, crafting a unique brand voice, and creating a visual identity that stands out. Through hands-on exercises, you'll walk away with a clearer vision for your brand, practical tools to refine your messaging, and actionable steps to bring your brand to life. Don't miss this chance to create a brand that leaves a lasting impression!

About Us:

Our mission is to empower underserved communities throughout Utah by providing business training and funding to entrepreneurs in start-up & existing businesses that do not qualify for traditional funding sources.

How are we different from other financial institutions?

The UMLF helps people who:

Are just starting out and don’t have an operating history
Don’t have enough collateral for a conventional loan
Have had life events that have had a negative impact on credit scores

We are designed to support business owners by offering small business microloans and free business education and advising. Our application and loan process is simple and can provide funds for equipment, inventory, or working capital. Learn more at www.umlf.org