Social Media for Public Figures [Boardroom Series]

Come have a seat at the table and learn the impact of having a strong digital brand presence directly from an expert!

Arrive early for breakfast. =)

This boardroom-style specialized Social Media for Public Figures training session is designed to be facilitated in a small, intimate group that allows more individual attention during the learning session. You will be laptops up and doing the work in REAL Time! Make sure you have access to your social media accounts prior to this course!

In this hands-on workshop, leaders, public figures, and decision-makers will learn how to leverage social media to amplify their impact and connect authentically with their audience. Participants will gain practical skills in crafting compelling content, building strategic engagement, and navigating the ethical aspects of digital communication. This course will empower you to lead with confidence, manage challenges, and elevate your brand in today’s fast-paced social media landscape.

Why We’re Here

We’re here to gain a comprehensive understanding of the power of social media and its necessary use to share the business of your brand, monitor your brand, and expand your message. There is a strategy for how to use digital platforms, which are now the leading form of communication and brand visibility. This is an opportunity to learn about the digital landscape, catch up on current policies and trends, and navigate social media as a professional user.

Solutions This Course Provides

1. Problem: Struggling to build a recognizable and engaging online presence.
Solution: Learn how to define and cultivate a personal or organizational brand that resonates with your target audience, helping you stand out and connect meaningfully in the digital landscape.

2. Problem: Difficulty in engaging and maintaining relationships with your online audience.
Solution: Gain practical strategies for fostering meaningful engagement through authentic communication, personalized content, and proactive responses to feedback, resulting in stronger audience loyalty.

3. Problem: Uncertainty about how to navigate the ethical challenges of social media use.
Solution: Understand essential legal and ethical considerations, such as transparency, and maintaining integrity, to ensure responsible and effective online presence.

4. Problem: Lack of tools or knowledge for tracking brand mentions and audience sentiment.
Solution: Learn how to use free or low-cost social listening tools like Google Alerts, social media search functions, and hashtag tracking to monitor brand mentions and stay ahead of industry trends without relying on expensive software.

5. Problem: Struggling to manage crises or negative feedback on social media.
Solution: Gain the skills to handle online crises, manage public relations issues, and respond effectively to negative feedback, maintaining a positive brand image through transparency and accountability.

6. Problem: Difficulty in creating content that resonates with your audience and drives engagement.
Solution: Learn how to craft compelling and relevant content, including best practices for text, images, videos, and hashtags, ensuring your posts capture attention and inspire interaction.

Modules List

· [M1] Understanding Social Media Platforms

· [M2] Building The Business of Your Brand

· [M3] Creating the Right Content

· [M4] Ethics and Legal Considerations

· [M5] Effective Engagement Strategies

· [M6] Social Media Campaign Planning

· [M7] Selecting the Right Help

· [M8] Continuous Learning and Adaptation

TRAINING AND PRESENTATIONS

SavvyPro Freelance offers a range of courses to help individual leaders, public figures, and entire organizations. Soft skills like being organized, effective communication, leadership development; along with imperative business acumen, digital literacy, and general relevant knowledge of what skills move the needle on professional development is important at every level in an organization, and especially to sole business owners.

The content and length of any of our training sessions can be customized to fit your learning needs, if needed.

Learn More Here: www.savvyprofreelance.com

MEDIA RELEASE

Your attendance at this event is your agreement to grant SavvyPro Freelance/Brand of Bret's authorized representative, Bret Townsend, permission to record on photography, film and/or video, pictures of all participation. You further agree that any or all of the material may be used, in any form, as part of future marketing, promotion and community experience purposes, digitally or printed to promote Brand of Bret’s Initiatives and affiliated projects. Further such use shall be without payment of fees, royalties, special credit or compensation.

PRIVACY POLICY

We do not share or lease information with external parties. By submitting your details, you consent to receiving electronic communications from Bret Townsend/ SavvyPro Freelance/ Brand of Bret. We won't bombard you with emails, but you can opt-out by clicking the "unsubscribe" link at the bottom of any email from us.

Event Venue & Nearby Stays

2302 Parklake Dr NE, 2302 Parklake Drive Northeast, Atlanta, United States