SERP Conf. Sofia 2026

On March 25th, at the Inter Expo Center, will once again gather professionals from different countries for its Eastern Europe Edition. The event will deliver curated expertise, strategies engineered to scale beyond academic knowledge or theories and high-class networking, as it has done during its 6 editions so far - 4 in Bulgaria and 2 in Austria.

In an industry where there are many multi-track conferences promising everything to everyone, SERP Conf. has established itself as an event deliberately focused on substance over scale and measurable outcomes over marketing noise and paid presentations.

SERP Conf. Sofia 2026 speakers include:

• Mark Williams-Cook - Director at Candour / Founder of AlsoAsked
• Bengu Sarica Dincer - SEO Manager at Designmodo
• Zlatan Ivanov - Co-founder of Trackian & Founder of The Data Arsenal
• Stefka Georgieva - Founder & CEO at ADvantage
• Vichren Bisset - Chief Commercial Officer & Board Member
• Evelina Milenova - SEO specialist at Hostinger
• Svetoslav Milanov - Executive Director & Chairman of the Board of Investbank
• Kalin Karakehayov - Founder at Seo.Domains and Edoms
• Martin Milanov - Head of Organic Growth at myPOS
• Velin Naydenov - SEO Team Lead in Serpact

And more names are yet to be announced.The 2026 edition introduces the AI Lab. This is a specialized programme addressing search's most significant transformation we are currently witnessing - AI-mediated discovery.

The AI Lab combines expertise from (SaaS marketing platform), Serpact, (AI visibility measurement tool), and Digital A (digital agency). Participants will gain knowledge and implementation frameworks that would otherwise require a lot of time and substantial financial investment to acquire.

The conference also introduces an exclusive Enterprise Masterclass that addresses challenges emerging mainly at the organizational scale. They include but are not limited to coordinating Search Visibility across brands, navigating internal politics, demonstrating ROI to financial leadership, building sustainable capabilities and more.

Anna Tsolova, media and public speaking trainer at "Speak, So People See You!", will host the 2026 edition. She is one of the most recognizable faces in Bulgaria. For 13 years, she has authored and hosted morning shows on the two largest private TV networks in the country.

The SERP Conf. Sofia 2026 tickets are now available and you can book yours from here:

• March 25th 2026
• Inter Expo Center
• 9.30 am - 6 pm Bulgarian time
  

About SERP Conf.:

SERP Conf. is an international SEO, e-commerce, and digital marketing event, including a conference, exhibition, and networking with leading experts. SERP Conf. brings together the SEO and marketing community in one place to support businesses and share best practices for online development. SERP Conf. is powered by.

Event Venue

Inter Expo Center, 147 Boulevard "Tsarigradsko shose", Sofia, Bulgaria

Concerts, fests, parties, meetups - all the happenings, one place.

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