Self Branding for Scriptwriters and Creatives

Sat Apr 06 2024 at 10:00 am to 05:00 pm

Raindance Film Training Centre | London

Raindance
Publisher/HostRaindance
Self Branding for Scriptwriters and Creatives
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How does a scriptwriter, or any other creative individual, formulate a memorable and authentic brand for themselves?
About this Event
At a glance
  • Discover why self branding for scriptwriters & creatives is vital, and why personal storytelling is just as important as the stories you write
  • Learn how to brand yourself online and offline
  • Tips on how to avoid destroying your personal brand
About the course

We all understand the importance of a company having a strong brand, but what if WE are the ones trying to sell something? How does a scriptwriter, or any other creative individual, formulate a memorable and for themselves?

In a world full of artists trying to get noticed, decision makers need to connect not just with your work but with you. People buy people – so how do you show who you truly are?

SELF BRANDING FOR SCRIPTWRITERS & CREATIVES will teach you how to be seen and understood, both online and offline. Discover how to tell your story, not just through your work but through every form of communication.

What you will learn:

Storytelling in business is a big buzzword right now – but what does it actually mean? How do you tell your story?

On this course you will learn:

  • The importance of having a personal brand
  • Why people buy people
  • How to define your own brand values
  • How to communicate your brand both online and offline`
  • Understand the importance of continuity and authenticity
  • Study successful case studies…and see where other have gone wrong
Who should attend?

Scriptwriters, of course, but also authors, illustrators, directors, and anyone else who knows how to tell a story but doesn’t realise they must also be telling their own story at all times.

About the course
Module 1: What is Self-Branding, and Why Do You Need It?

We are all storytellers, but are you telling your story correctly? In a time where we are all in the public eye, it’s important to promote ourselves consistently, accurately and with relevance. Learn how to sell yourself as well as your work with integrity and longevity.

  • What is self-branding?
  • What’s the difference between selling yourself and selling your work?
  • Why people buy people, and why scriptwriters and creatives need a brand/point of differentiation
  • Dropping the fear of self-promotion
  • How to remain private while building your brand
  • Q&A

Book this session on it’s own for £29.99


Module 2: Discover your own brand values

It’s important to ensure that you and your work have a strong brand presence – but do you know who you are? Do you know how you want to be perceived? On this course you will be looking at your own communication and seeing how to ensure that everything you do reflects your brand values successfully.

  • Who are you? And how do you want to be perceived?
  • Your three key words and how they define you
  • Are you who you think you are?
  • Case studies & discussion
  • Q&A

Book this session on it’s own for £29.99


Module 3: How to curate your social media

It’s all very well to have an online presence, but do you know how to use each platform effectively and successfully? And once you have a strong brand presence, how do you then intend to continue that through your offline events and appearances? This course will explain how you can tell your story in everything you do.

  • Transferring your branding to your online persona
  • Using the right platforms for what you are trying to achieve
  • How to communicate your brand effectively in everything you say and do
  • Taking it off-line. Through-the-line storytelling
  • Q&A

Book this session on it’s own for £29.99


Module 4: How to avoid damaging your brand

Having a strong brand is not enough if you aren’t consistent…and if you don’t look after it. In this short course we will be looking at success stories, as well as case studies of those who have ruined their hard-earned brand. Learn how to avoid that happening to you!

  • How it can all go wrong…and how to avoid that happening to you.
  • First impressions count
  • Importance of authenticity and continuity
  • Discussion of case studies
  • Q&A

Book this session on it’s own for £29.99

About the tutor
N J Simmonds

Natali Simmonds began her career in glossy magazines, then went on to manage marketing campaigns for big brands. She's now a creative brand consultant, freelance writer, and fiction author, writing gritty and unflinching stories full of complex women and page-turning suspense (and sometimes a little magic).

Simmonds’ dark, feminist thriller debut, Good Girls Die Last, has been optioned for a television series by STV. As N J Simmonds, Natali penned the fantasy trilogy The Path Keeper and Son of Secrets, and in 2022 was shortlisted for the RNA Fantasy Award for the last book in the series, Children of Shadows. She’s one half of paranormal romance author duo, Caedis Knight, and has also written for manga.

When she’s not writing or consulting, she's a columnist for Kings College London’s 'Inspire The Mind' magazine, and lectures for Raindance Film School. Originally from London, Natali now divides her time between Spain, the UK, and the Netherlands.

Natali is also available for private consultations [email protected]



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Event Venue & Nearby Stays

Raindance Film Training Centre, 10a Craven Street, London, United Kingdom

Tickets

GBP 0.00 to GBP 135.00

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