Santa's arrival parade

Sat Nov 23 2024 at 11:00 am to 06:00 pm UTC+00:00

Quadrant Road, City Centre, ST1 1PS Stoke-on-Trent, UK | Stoke On Trent

The Potteries Centre
Publisher/HostThe Potteries Centre
Santa's arrival parade
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The Potteries Centre and Stoke on Trent City Centre BID are excited to announce a festive extravaganza for Christmas 2024 kicking off with Santa’s arrival parade on Saturday 23rd November.
Setting off from Smithfield at 11am, then parading through the city, culminating with Santa jumping off his sleigh and opening his Claus’ Cabin in The Potteries Centre at approximately 1pm the parade is set to wow visitors with its visual and audio celebrations.
There’ll be sprinklings of Christmas dust with the Elf on the shelf buddies, stilt walkers, walking Christmas puddings, a funfair for the kids and facepainting stations inside and outside for those festive touches.
The streets will be lined with Christmas stalls with delicious delights and gifts.
Local businesses, schools and community groups are being invited to take part in the parade with a float/walking float, choirs, pantomimes and music groups to make this Christmas one to remember and a success story for local Stoke on Trent businesses.
Entertaining visitors throughout the day, local choirs and artists will be performing on the main stage at Fountain Square.
If you’d like to get involved, you can drop us a line at [email protected]
For event information contact:
Jack Hanson – Interactive Events- [email protected]
Louise Johnson – The Potteries Centre – [email protected]
Sarah Thomas-Gordon – SOT City Centre BID – [email protected]
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Event Venue & Nearby Stays

Quadrant Road, City Centre, ST1 1PS Stoke-on-Trent, UK, Stoke On Trent, United Kingdom

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