About this Event
Join us for a fun, interactive, hands-on workshop with NEPG member and digital marketing strategist Kim Parkinson, where you’ll learn how to uncover and improve your podcast SEO so your show becomes more discoverable on platforms like Apple Podcasts and Spotify.
If you’ve ever wondered:
- Why isn’t my podcast showing up in search?
- How do I attract the right listeners?
- What keywords should I be using?
- How can I optimize episodes I’ve already published?
…this workshop is for you.
What We’ll Cover
During this collaborative session, Kim will guide attendees through:
- Understanding podcast SEO and why it matters
- Identifying high-intent keywords your ideal listeners are searching for
- Optimizing podcast titles, show notes, and episode descriptions
- Improving discoverability without creating brand new content
- Using AI tools to uncover podcast keyword opportunities
- Simple strategies to help attract the right listeners - not just more listeners
This won’t be a sit-and-listen presentation. Bring your laptop, your podcast questions, and get ready to workshop your podcast SEO in real time with fellow podcasters.
About Kim Parkinson
Kim Parkinson is the founder of KPC Media, where she helps entrepreneurs and business owners elevate their digital presence through strategic marketing, branding, and content development. Kim is passionate about helping creators clarify their message, improve visibility, and connect with the audiences who need them most.
Learn more about Kim here:
KPC Media – About Kim Parkinson
🌱 What to Expect
- Connect with fellow podcasters from across New England
- Strengthen your ability to think strategically about discoverability and audience growth
- Explore practical, real-world podcast SEO approaches
- Share insights, challenges, and wins from your podcasting journey
- Build relationships with a supportive creator community
Whether you’re brand new to podcasting or have hundreds of episodes under your belt, this gathering is about growing together as creators.
✨ About the New England Podcasters Group
The New England Podcasters Group (NEPG) brings together indie podcasters from across the region to connect, collaborate, learn from industry experts, and support each other’s creative journeys.
Our gatherings are welcoming, energizing, and filled with conversations that help podcasters grow their shows — and grow themselves.
Come ready to meet amazing people, stretch your creative muscles, and leave with fresh inspiration for your podcasting journey.
We can’t wait to see you there — cheers!
Ande Lyons
Founder, New England Podcasters Group
🌸 PS: The magic of NEPG doesn’t end when the meetup wraps up. Keep growing and glowing in the Community Pod Garden, where podcasters connect, share, and thrive.
👉 Join the Community Pod Garden here.
🙏 Special Thanks to Our SponsorsAbout Our Event Host - WestfordCATWe are so grateful to have the use of an amazing facility complete with a reception area, TV studio and professional podcast studio. WestfordCAT is a non-profit corporation charged with managing the PEG access channels for the town of Westford, Massachusetts. WestfordCAT provides training, equipment, a playback system and a website to help residents create, share, and distribute their finished video programs on local television and over the internet. Please tap to learn more about WestfordCAT!
About Our Website Sponsor – JennyB Designs Jenny Belanger, CEO and Creative Director of JennyB Designs (and a Founding Member of NEPG!), creates websites that attract ideal clients and turn visitors into clients. Her website design studio takes the stress out of building an online presence, guiding small businesses through a simple process to build sites that get results — and she shares her expertise on the Website Design Made Simple Podcast. Tap here to learn more about JennyB Designs.
About Our Lunch Sponsor - MowPod BoostOur delicious lunch is sponsored by, a self-serve platform that drives podcast listeners to any episode of your podcast leveraging the same mowDSP targeting and technology some of the largest podcasts and networks use to grow their shows.
Event Venue & Nearby Stays
Westford Community Access Television (WestfordCAT), 487 Groton Road, Westford, United States
USD 15.00
