Name: National Cereal Festival 2026
Start: 2026-06-13T08:00:00-04:00
End: 2026-06-13T12:00:00-04:00
Location: Festival Market Square

🥣 The National Cereal Festival returns on June 13, 2026! 🥣
🥄 If you are unfamiliar, this signature festival highlights Battle Creek’s heritage as the birthplace of the cereal industry and is a tradition that has drawn people far and wide for over 50 years.
📅 The Cereal Festival will take place on Saturday, June 13, 2026, on McCamly St. starting at Michigan to Hamblin Ave., from 8:00 am to 12:00 pm.
🎤 Festival activities include live music, entertainment, vendors and children’s activities. The vendors will operate from 8:00 am – 12:00 pm. The event is held rain or shine!
⭐ Interested in showcasing your brand to thousands of attendees? Sign up here to become a Cereal Festival sponsor! 👉 https://docs.google.com/forms/d/1kHoHRFBfav6ffSUGX0_Ive3Q1tTTWcRP8aQhohSIMuw/edit
🛒 Vendor registration is now open! 👉 https://docs.google.com/forms/d/e/1FAIpQLScwbav-jnFGvugowH82EYtQdGrS-ABz9FK5wyCf_Fi1CVAVqg/viewform?usp=header
For any questions or additional information contact Kelly Walden at [email protected] or Kaycie Chrystan at [email protected]
Visit kelloggarena.com/cerealfest for event information and activities!
📷: Patman Droneography