Advertisement
Modify your mindset, find your why, develop your strategy and learn how to make it all happen with Rachel Klaver, content marketing coach.Use the power of video marketing in your business
Whether you’ve avoided, dabbled or just love seeing your face on camera, this half day course with a mix of strategy and "how to action" will get you excited about using video marketing in your business
Did we all sign up to be video stars when we launched our small business? No we did not! But video is the single best gain reach, build our brand, and build trust with our audience, AND it’s prioritised content across all social media platforms.
We can’t escape it. If we avoid it, it’s costing us new customers, and sales.
There’s three blocks to getting started with video
-The mindset around showing up on video
-What to say or do (And how to avoid having to dance)
-The technical elements
If you struggle with one or more of those issues, this workshop with coach Rachel Klaver is for you.
Imagine being able to feel confident on camera.
Imagine knowing what to say
Imagine knowing how to make it all happen!
(THIS IS FOCUSSED ON SHORT FORM VIDEO - Reels, Tiktoks, Youtube Shorts.)
During this workshop you will:
-Learn strategies help you get over any video fears
-Discover the key equipment you’ll need to create
-Find out why we need different types of videos for each stage of the customer journey
-Find out what type of video creator you are (there are five key types)
-Learn how to structure a video script
-Learn how to use simple video software (it’s free and can be used on your phone or laptop)
-Try out some simple video suggestions
-Identify the best hooks, and call to actions to use to attract your ideal customers
-Learn the “list of tens” and the “trick of three” technique for endless content ideas
-Get you started on your video marketing journey
Plus: You’ll get a breakdown of which platforms like what type of content best, ideal video lengths, and how to repurpose your content to make your marketing easier than ever.
Imagine 2025, with you using video you can post on Tiktok, Instagram, Youtube, Linkedin and more.
Spend a half day with Marketing coach Rachel Klaver and come out knowing how to build a video marketing strategy, that helps attract your ideal customer, draws them closer, and converts them to sales.
Come ready to learn, take piles of notes, try new things out, and get to grips with your video content marketing
*Morning tea is provided. Please bring your phone, your laptop and a pen for note taking. Numbers strictly limited to ensure your needs are met through the day.
Each participant will receive
-A video marketing workbook
-Planning sheet templates to create your own content plan including sample HOOKS and CALL TO ACTION prompts and a video planner.
-Ideas, inspiration and confidence to dive in and get started. (we start on the day!)
Meet Rachel:
Rachel Klaver has worked with thousands of small business owners on their marketing, with a specific interest in content marketing strategy. As a small business owner, often low on time, and with a distinct aversion to admin, Rachel loves helping other small businesses catch the marketing bug.
Rachel's a marketing columnist on Stuff.co.nz (check her out every Monday), the host of MAP IT Marketing, a podcast for small business owners and the author of Be a Spider, Build a Web: Sticky Content Marketing for Small Businesses.
Advertisement
Event Venue & Nearby Stays
143 Williams Street,Kaiapoi,7630,NZ, New Zealand
Tickets
