No matter where you are inside M Social Hotel New Year's Eve event (or on our 5,700 square foot outdoor terrace), all guests are GUARANTEED a live view of the Ball Drop on New Year’s Eve during the entire evening. No other Times Square venue can offer the same experience in a luxurious manner. You’ll forge unforgettable memories while witnessing one of the greatest public spectacles in the world.
Times Square is world-renowned as the center of the universe. And M Social location is right in the middle of Times Square. There is no other way to experience the ball drop.
Beast & Butterflies is a private oasis perched above the electrifying hustle and bustle of Times Square, Beast & Butterflies invites you to lounge, gaze, dream, and enjoy cocktails & bites in a vibrant atmosphere inspired by the wonders of New York City. Nestled in an intimate setting, let your wings down and indulge whilst eying New York City’s sparkle. A wrap-around 5,700 square foot terrace and an indoor glass perch, Beast & Butterflies lets you soar above the neon glitz whilst surrounded by vivid New York art and galvanizing tunes.
The terrace is standing room only -- Guest location on the terrace is on a first-come basis
Fine print
Tickets are sold on an on-demand / dynamic basis, meaning the price increases as ticket availability goes down. NYE ticket prices often go up significantly (100% +) the closer it gets to New Year's Eve. IMPORTANT: Events will sell out in advance of December 31.
IMPORTANT INFORMATION ABOUT PARTY VENUES IN TIMES SQUARE
- You MUST enter the area at a specific entry point in order to access this event
- There will be barricades set up throughout Times Square at the discretion of NYPD that will limit where pedestrians can / cannot walk on New Year's Eve
- The New York Police Department requires that guests present tickets in order to access party venues that are within the barricaded area of Times Square
- Large crowds should be expected and you may be required to wait outside for a period of time (Show up early and help reduce the wait time)
- Regardless of admittance time to your party, make sure to enter the Times Square area at your designated venue entry point no later than 8 PM
- All movement in the area will be at the discretion of NYPD and guests accept all risks and agree to adhere to all NYPD rules and regulations for the evening
- Strict admittance restrictions may be in place during the ball drop (11:30 PM - 12:15 AM)
Event Venue & Nearby Stays
M Social Hotel Times Square, 226 West 52nd Street, New York, United States