LUMS Inaugural Lecture: Professor James Cronin

Thu Jan 30 2025 at 04:00 pm to 05:00 pm UTC+00:00

Online | Online

Lancaster University Management School
Publisher/HostLancaster University Management School
LUMS Inaugural Lecture: Professor James Cronin
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Lancaster University Management School invites you to celebrate the careers of our newest Professors.
About this Event

About this event

Lancaster University Management School is excited to invite you to our Inaugural Lecture Series, a special set of public lectures that celebrates the careers of our newest Professors. Each lecture will feature a brief presentation by one of our Professors, offering an overview of their research and a glimpse into their personal academic journey.

The lectures will be held online throughout the academic year, allowing us to make them accessible to a broad audience, including staff, students, and the wider public. Each session will last approximately 60 minutes, including time for both the presentation and a Q&A session.

An inaugural lecture is a distinguished academic event, marking the promotion of a colleague to professorship—a significant milestone in their career. These events provide a unique opportunity for our newly appointed Professors to share their pioneering research, highlight their achievements in research, innovation, engagement, and teaching, and showcase the societal impact of their work.

The series is free of charge and open to everyone. Whether you are an expert in the field or simply curious, we warmly welcome all staff, students, their guests, and members of the local community to join us in celebrating these academic milestones.

About the speaker

James Cronin is Professor in Marketing and Director of the Centre for Consumption Insights at Lancaster University Management School, UK. His research interests centre on the functioning of ideology within consumer culture and the role of fantasies in the marketplace. His work broadly sits in the areas of interpretive, critically oriented, and theoretically informed analyses of consumption, shared social processes, and marketing. His research has been published in journals including Marketing Theory, European Journal of Marketing, Journal of Marketing Management, Journal of Business Research, Consumption, Markets & Culture and Sociology of Health and Illness.

Please note you will be sent a TEAMS link to join the session following registration.

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