About this Event
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Duration: 1 Full Day (8 Hours)
Delivery Mode: Classroom (In-Person)
Language: English
Credits: 8 PDUs/Training Hours
Certification: Course Completion Certificate
Refreshments: Lunch, Snacks and beverages will be provided during the session
Course Overview:
This 1 Day course focuses on using LinkedIn strategically for professional growth and long-term networking success. It explains how to build a credible profile, grow meaningful connections, engage with relevant content, and maintain a professional personal brand. The course emphasizes ethical networking, visibility, and relationship building rather than aggressive selling. Concepts are explained in simple language with real-world professional examples. By the end of the session, learners gain a clear and practical approach to using LinkedIn as a career and networking tool.
Learning Objectives:
- Build a professional and credible LinkedIn presence
- Position expertise clearly for career growth
- Develop meaningful and relevant professional networks
- Improve visibility through ethical engagement
- Communicate professionally in online interactions
- Strengthen personal branding over time
- Use LinkedIn strategically for long-term growth
Target Audience:
- Working professionals across industries
- Job seekers and career changers
- Managers and team leaders
- Entrepreneurs and consultants
- Fresh graduates entering the workforce
- Professionals looking to strengthen networking skills
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Why Choose this Course?
This course is led by an experienced professional with strong exposure to career branding and professional networking practices. The focus is on practical, respectful, and sustainable LinkedIn usage rather than shortcuts or aggressive tactics. Real examples help clarify what works and what doesn’t. The 1 Day format ensures focused learning with immediate professional relevance.
📧 Contact us today to schedule a customized in-house, face-to-face session:
Agenda
Module 1: LinkedIn Basics & Professional Positioning
Info: • Understand LinkedIn’s role in professional growth
• Define personal and career positioning on LinkedIn
• Align profile purpose with career goals
• Icebreaker
Module 2: Profile Optimization for Credibility
Info: • Create a clear and professional profile structure
• Write impactful headlines and summaries
• Highlight experience and achievements effectively
• Case Study
Module 3: Building the Right Professional Network
Info: • Identify valuable connections and networking goals
• Grow connections strategically and ethically
• Avoid common networking mistakes
• Activity
Module 4: Content & Engagement for Visibility
Info: • Understand what type of content builds visibility
• Engage meaningfully through likes, comments, and shares
• Maintain consistency without overposting
• Role Play
Module 5: Professional Communication & Outreach
Info: • Write clear and respectful connection messages
• Use direct messages for relationship building
• Maintain professionalism in online conversations
• Simulation
Module 6: Personal Branding & Thought Presence
Info: • Understand personal branding on LinkedIn
• Align posts with expertise and career goals
• Build trust and credibility over time
• Case Study
Module 7: Long-Term LinkedIn Strategy & Best Practices
Info: • Create a sustainable LinkedIn activity plan
• Track engagement and networking effectiveness
• Adapt LinkedIn use as career goals evolve
• Activity
Event Venue & Nearby Stays
Regus - Canberra, Gateway Business Center, CANBERRA, Canberra Airport Level 4, Plaza Offices East, 35 Terminal Avenue, Australia
AUD 519.09 to AUD 624.97
