About this Event
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Duration: 1 Full Day (9:00 AM – 5:00 PM)
Delivery Mode: Classroom (In-Person)
Language: English
Credits: 8 PDUs / Training Hours
Certification: Course Completion Certificate
Refreshments: Lunch, beverages, and light snacks included
Course Overview
Influence is one of the most valuable skills in today’s professional environment. This dynamic program helps participants understand the psychology behind persuasion, strengthen interpersonal influence, and communicate ideas with clarity and conviction.
Through structured frameworks, interactive role plays, and real-world business scenarios, participants learn how to gain buy-in, address objections effectively, and guide conversations toward positive outcomes. The course also explores the principles of ethical influence—demonstrating how to persuade with integrity, without manipulation.
By the end of the session, you will leave with practical strategies to influence decisions, strengthen relationships, and create lasting professional impact.
Learning Outcomes
By the end of this course, participants will be able to:
- Apply proven persuasion and influence techniques in professional communication
- Tailor messages to connect effectively with different audiences
- Build trust, rapport, and credibility with clients, colleagues, and stakeholders
- Manage objections and resistance with confidence and composure
- Communicate ideas persuasively to inspire action and commitment
Who Should Attend
This course is ideal for professionals seeking to enhance their ability to influence, persuade, and motivate others, including:
- Sales, Marketing, and Business Development Professionals
- Managers, Team Leaders, and Supervisors
- Executives and Senior Leaders
- HR and Learning & Development Professionals
- Consultants, Advisors, and Negotiators
- Project Managers and Client-Facing Professionals
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Why Choose This Course
Looking to elevate your ability to persuade and motivate with confidence?
This program transforms the way professionals communicate by focusing on ethical persuasion, structured storytelling, and confident delivery. Participants gain practical tools rooted in psychology and behavioral science to strengthen everyday influence.
Whether you want to navigate high-stakes conversations with greater confidence or secure stronger buy-in across teams, this session equips you with immediately applicable strategies that deliver measurable results.
📧 Contact us today to schedule a customized in-house, face-to-face session: [email protected]
Agenda
Module 1: Foundations of Persuasion
Info: • Understanding the principles of influence and persuasion
• Balancing logic, emotion, and credibility in messaging
• Recognizing triggers that shape decision-making
• Icebreaker Activity
Module 2: Crafting Compelling Messages
Info: • Building a persuasive structure with clear calls to action
• Using storytelling to create emotional engagement
• Communicating benefits rather than just features
• Case Study Simulation
Module 3: The Psychology of Influence
Info: • Leveraging social proof, reciprocity, and authority
• Using scarcity and urgency ethically
• Recognizing and responding to resistance
• Quiz
Module 4: Building Credibility and Trust
Info: • Establishing personal credibility and authenticity
• Aligning communication style with audience needs
• Developing rapport and long-term influence
• Role Play
Module 5: Influencing Without Authority
Info: • Navigating power dynamics and stakeholder expectations
• Persuading peers, clients, and leaders effectively
• Using negotiation and collaboration techniques
• Activity
Module 6: Non-Verbal & Delivery Techniques
Info: • Using tone, posture, and gestures to strengthen impact
• Managing stage presence and confidence
• Enhancing delivery through storytelling rhythm
• Case Study
Module 7: Practice, Feedback & Action Plan
Info: • Delivering a short persuasive presentation
• Applying feedback from peers and facilitator
• Creating an actionable influence improvement plan
• Action Plan Review
Event Venue & Nearby Stays
Regus - Knoxville - First Horizon Plaza, 800 South Gay Street#700, Knoxville, United States
USD 451.52 to USD 565.33
