About this Event
Pricing is one of the most powerful levers in any business, yet it’s also one of the most emotionally driven.
Many business owners underprice not because they lack value, but because pricing decisions are made under pressure, uncertainty or habit.
This session focuses on pricing as a performance decision, not a sales tactic.
We will explore how small pricing choices compound over time, how underpricing quietly erodes margin and energy, and how to assess whether your current pricing is actually supporting the business you are trying to build.
The discussion will be practical, grounded in real numbers, and focused on actions you can measure and apply immediately.
No theory for theory’s sake. No motivational talk. Just structured thinking around one of the most impactful areas of business performance.
The session is followed by informal conversation and the option to stay on for a drink.
Event Venue & Nearby Stays
Banbury Whately Hall Hotel, 17 - 19 Banbury Cross, Banbury, United Kingdom
GBP 0.00
