About this Event
Group Discounts:
- Save 10% when registering 3 or more participants
- Save 15% when registering 10 or more participants
Duration: 1 Full Day (9:00 AM – 5:00 PM)
Delivery Mode: Classroom (In-Person)
Language: English
Credits: 8 PDUs / Training Hours
Certification: Course Completion Certificate
Refreshments: Lunch, beverages, and light snacks included
Course Overview
This 1 Day course teaches you how to create high-converting content in minutes using AI tools and structured copywriting techniques. You learn how to craft effective prompts, generate ad copy, write SEO-optimized articles, build landing page content, and refine AI-generated text to match brand tone. The course focuses on understanding AI’s strengths, improving content quality through editing methods, and developing workflows that increase speed and productivity. By the end, you can produce compelling marketing content faster and with greater impact.
Learning Objectives
By the end of this course, you will be able to:
- Write effective prompts that generate high-quality content.
- Create ad copy, SEO content, and landing pages using AI.
- Edit AI-generated text to match brand voice and clarity.
- Use AI workflows to speed up the entire writing process.
- Build persuasive, structured marketing content in minutes.
- Improve conversion rates with storytelling and strong messaging.
- Apply AI safely and effectively for professional content creation.
Target Audience
- Digital Marketers
- Freelancers & Copywriters
- Content Creators
- Business Owners
- Social Media Managers
- Anyone wanting to speed up writing with AI
Why Choose This Course?
This course blends AI technology with proven copywriting principles, giving you both creative and technical mastery. The trainer has expertise in digital marketing, prompt engineering, and conversion-focused writing. You learn practical skills using real examples, templates, and workflows that you can apply immediately. The course ensures you walk away with a complete framework for producing powerful content at speed.
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Want to train your entire team?
We offer customized in-house training tailored to your marketing goals and content needs. Whether your team focuses on ads, SEO, branding, or product messaging, the program can be adjusted accordingly. Customized prompts, brand voice guidelines, and real content samples can be incorporated. This ensures your entire team gains a unified and scalable AI writing approach.
📧 Contact us today to schedule a customized in-house, face-to-face session:
Agenda
Module 1: Introduction to AI Copywriting & Modern Content Trends
Info: • Understand how AI transforms content creation.
• Explore use cases in marketing, sales, and digital content.
• Learn the strengths and limits of AI-generated copy.
• Icebreaker
Module 2: Mastering Prompts for High-Quality Output
Info: • Learn how to structure prompts for clarity and precision.
• Understand variables, tone instructions, and context setting.
• Explore multi-step prompting for advanced results.
• Activity
Module 3: Creating High-Converting Ad Copy with AI
Info: • Learn frameworks for headlines, hooks, and CTAs.
• Understand how AI can generate variations quickly.
• Explore ad formats for social media and paid campaigns.
• Case Study
Module 4: Writing SEO Content & Blog Structures
Info: • Learn how to generate SEO-focused outlines and drafts.
• Understand keyword placement and readability principles.
• Explore methods to enhance ranking with AI-assisted content.
• Simulation
Module 5: AI for Landing Pages & Website Messaging
Info: • Learn the anatomy of a high-performing landing page.
• Explore value propositions, benefits, and conversion flow.
• Understand how AI enhances clarity, relevance, and persuasion.
• Activity
Module 6: Editing & Refining AI-Generated Content
Info: • Learn how to turn raw AI output into polished copy.
• Understand tone correction, consistency, and brand alignment.
• Explore methods for improving accuracy and emotional impact.
• Activity
Module 7: Building AI Content Workflows for Speed & Scale
Info: • Learn how to design an efficient AI copywriting process.
• Understand batching, automation opportunities, and reuse models.
• Explore real workflows used by marketers and freelancers.
• Activity
Event Venue & Nearby Stays
Regus - Montreal, QC, 1200 Avenue McGill College, Montreal, Canada
CAD 503.41 to CAD 673.01
