About this Event
Join HeyGen Ambassador John Zubak for a hands-on masterclass designed for founders, growth teams, and innovation-driven companies that want to use AI avatars for real business applications.
This is not a show-and-tell session about future possibilities. It is a practical working session focused on how companies can use HeyGen to reduce communication bottlenecks, increase consistency, and scale content across sales, marketing, customer support, onboarding, recruiting, and stakeholder updates. The session is built for teams that want leverage, not novelty.
Participants will see and work through the workflows that matter most for growing companies, including digital twins, avatar-led product and outreach videos, multilingual communication, Video Agent, and the emerging role of live interactive avatars for customer-facing support and training. Today, HeyGen also supports integration paths through tools like HubSpot, Zapier, Make, and Canva, which makes the platform much more relevant for companies thinking beyond one-off videos and toward repeatable systems.
By the end of the session, participants will have a clearer understanding of where avatars can create ROI inside a business, a stronger sense of what good implementation looks like, and at least one draft asset or repeatable use case they can build from.
Whether you are trying to improve outbound response rates, create more scalable onboarding, localize messaging for global markets, or give your team faster ways to produce polished video communication, this session will show you how to move from curiosity to practical application.
Who should attend: founders, marketing and growth leads, sales teams, customer success teams, innovation leaders, and anyone responsible for scaling communication inside a tech company.
What to bring: a laptop, a free HeyGen account set up in advance, and one real message, use case, or audience you would like to build for during the session.
About John Zubak
John Zubak is an AI consultant, speaker, and entrepreneur-in-residence who helps founders and growth-stage companies identify practical, high-impact ways to use artificial intelligence. His work focuses on avatars, voice cloning, workflow automation, and AI-assisted content creation, with an emphasis on helping organizations strengthen communication, training, customer engagement, and scalable delivery. As part of HeyGen’s global ambassador community, John brings both strategic insight and hands-on implementation experience, helping teams turn AI from an interesting idea into a real business asset.
Event Venue & Nearby Stays
(11th Floor) SFU VentureLabs, 555 West Hastings Street, Vancouver, Canada
CAD 0.00
