Graduate Futures Live: How I became a Freelance Visual Merchandiser

This session is only for London College of Fashion students and graduates. It is aligned to your Graduate Futures enterprise journey.

Join Graduate Futures live as we listen to Laura Ellerby, Freelance Creative Visual Merchandiser. Laura will take you through her career journey from her Fine Art to degree to dressing windows and catwalk presentations for Mulberry. Laura now works as a freelance Visual merchandiser, she will share the highs and lows of working freelance and how to build a portfolio career.
Packed with practical advice, this live session is a unique opportunity to engage with an experienced creative professional and ask questions directly related to your chosen field.

• , Freelancer Visual Merchandiser at : Laura is currently a freelance Visual Merchandiser for New York womenswear brand-of-the-moment Khaite. Laura oversees the visual curation of all the London retail spaces for the brand at Harvey Nichols, Harrods, Selfridges, and Joseph. Maintaining their luxury VM standards and all amazing new product launches. Laura utilises her 15 years of industry expertise in the British Luxury sector working for brands Stella McCartney and Mulberry, as a Creative Visual merchandiser; running 3D campaigns, global window schemes, and branded event spaces. Laura has expanded her freelance practice over the last 7 years amassing a range of clients including Anya Hindmarch, Harrys and Fitflop.

In this webinar, you will develop the key skills of enterprise as defined by the UAL Creative Attributes Framework (My_CAF). Before attending this webinar, we suggest you:

• Access the Freelance Canvas
• Access the Enterprise Padlet

Image credit: Graduate Futures Imagery. Illustration by Priscilla Fung

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Event Venue

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