About this Event
What do you get when you combine brand founders, retail buyers, and Startup CPG? Grocery Run - a U.S. tour to get inside the mind of local retail buyers - all tailored to Startup CPG’s community.
First up: AUSTIN! We’re bringing Whole Foods buyers to you for our first-ever Grocery Run in partnership with our Further* initiative - Further brings opportunities, visibility, and support for female-founded CPG product brands, exclusive to our Startup CPG community.
Founders, have you ever wondered:
- What does it take to get into retail stores?
- Once your brand is in stores, how can you keep it there?
- How do retailers identify new brands for their shelves?
MORE!
Come meet these members of the Whole Foods team:
- Alyssa Vescio, Senior Vice President Merchandising
- Casey Gaston, Executive Leader | Local and Emerging Brands
- Caroline Freedman – Leader of WFM lending program
- Whitney Herrera - Principal Category Merchant - Functional Snacks
This is an unreal opportunity for CPG female founders to meet each other - and buyers specific to their region!
Sampling brands to be announced.
Ladies, come with your questions, business cards, curiosity, and get ready to graze on each other’s samples - we can’t wait to meet you!
*This event is open to female founders manufacturing CPG products. Retailers,media and investors are allowed.
About Startup CPG
Startup CPG is the national network for emerging brands working toward a better food system. If you’re not already in our Slack channel, you’re missing out on meeting over 25,000 new friends! Join today!
Event Venue & Nearby Stays
SXSW Center, 1400 Lavaca Street, Austin, United States
