About this Event
Ready to build a business that looks as professional as the work you do? This free 5-part series is designed for entrepreneurs who are ready to get serious about their brand, show up online with confidence, and turn more visitors into paying customers.
Attending each session isn't mandatory, but we recommend attending as many as you can to get the most out of the program. You'll walk away with real tools and a clear next step. Plus, you'll complete Verizon Digital Ready courses along the way, adding free credentials to your business toolkit.
Build a Brand That Attracts Opportunities
June 3 | 12:00 -1:30 p.m.
Ever feel like people don't "get" what you do — or you're attracting the wrong customers? This session helps you get crystal clear on who you are, who you serve, and what makes your business the obvious choice. You'll leave knowing exactly how to talk about your business.
- Know your brand inside and out
- Pinpoint your ideal customer
- Craft a strong value proposition
Turn Your Brand Into a Revenue-Generating System
June 10 | 5:30 -7:00 p.m.
Having a great product isn't enough — people need a clear path to buying from you. This session walks you through exactly how customers find you, what makes them decide to buy, and where you might be losing sales without realizing it.
- See where your money comes from
- Map your customer's journey
- Spot and fix gaps in your sales process
Create Marketing That Gets Attention and Builds Trust
June 17 | 12:00 -1:30 p.m.
Good marketing doesn't have to be expensive — it has to be consistent. This session shows you how to show up in a way that feels like "you," so your customers recognize and remember your business whether they see you on social media, a flyer, or your website.
- Ready-to-use marketing strategy
- Direction for logo and brand visuals
- Clear messaging for promotions
Show Up With Confidence Online and In Your Content
June 24 | 5:30 -7:00 p.m.
You don't need fancy equipment or a big following to look credible online. This session is all about helping you create photos, videos, and posts that actually represent your brand — no artistic background required.
- Content creation strategy
- Improved brand presence online
- Confidence in visual storytelling
Build a System That Keeps You Connected to Your Customers
July 1 | 12:00 -1:30 p.m.
You've built your brand and shown up online — now let's make sure customers don't forget you. This session teaches you how to use email and other digital tools to stay in touch with your audience consistently, without being glued to social media 24/7.
- Build your email marketing foundation
- Digital ecosystem overview
- Create a simple system for ongoing communication
About the Speaker
Manny Hall is the owner of , a full-scale marketing agency that serves clients around the world. He is a brand developer, the author of three books, a workshop leader, a business mentor, and a speaker. He currently sits on the board of the Entrepreneurship Association at John Carroll University. He has been featured in Cleveland Magazine and Voyage Ohio Magazine. Manny transformed his life and business by understanding the importance of prayer, meditation, and showing up for his business. He believes that marketing comes second to branding, and without a brand strategy, your marketing will struggle. Personal development is the key to any successful entrepreneur.
The Economic & Community Development Institute's Women's Business Centers of Ohio guide individuals at any stage of the business process. Through one-on-one counseling sessions with WBC staff and volunteers, you can get the direction and resources to meet your goals. Business advisers want to help you successfully start a business, or grow and expand your existing business -- increasing revenue and creating jobs for the local economy.
The WBCs present training workshops regularly to provide access to small business knowledge at no charge. They are the only SBA-funded Women's Business Centers in the state.
Funded (in part) through a Cooperative Agreement with the U.S. Small Business Administration. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA.
Women's Business Center
Federal Share- 50%- $150,000
Non-Federal Share- 50%- $150,000
Total Program Cost: $300,000
Event Venue & Nearby Stays
ECDI at MidTown Collaboration Center, 1974 East 66th Street, Cleveland, United States
USD 0.00
