About this Event
ONLY 100 TICKETS AVAILABLE AND THEY'RE GOING QUICKLY
Soil Health to Shelf is a hands-on, market-driven conference built for farmers and food producers who are serious about growing strong operations from the ground up.
This event brings together growers exploring organic and regenerative practices, value-added producers ready to scale, cooperative leaders, and the buyers who want to source locally and regionally produced goods.
Whether you’re building healthier soil, refining your production systems, launching a jam line, bottling maple syrup, expanding honey sales, or positioning your products for wholesale markets, this conference is designed to help you move forward with clarity and confidence.
Agenda
🕑: 11:00 AM - 12:30 PM
Stronger Together: How Cooperative Power Builds Bigger Markets
Info: Curious about joining a co-op? Hear directly from Mountain State Co-Hops cooperative members and leadership about how collective marketing, shared infrastructure, and pooled buying power are opening new opportunities in 2026.
"You don’t have to scale alone.
This dynamic panel brings together members and leadership from Mountain State Co-Hops to unpack what cooperative membership actually looks like — and what it delivers.
We’ll talk candidly about:
• How co-ops increase market access
• Shared distribution and aggregation advantages
• Pricing leverage and reduced input costs
• What membership means in real dollars and real support
• What’s new and expanding for members in 2026
If you’ve ever wondered whether cooperative membership could strengthen your farm or food business, this is your chance to hear from the people living it."
🕑: 02:15 PM - 03:45 PM
Stop Stirring. Start Scaling: From Cottage to Commercial:
Info: Ready to move beyond home kitchen sales? Learn how to level up from cottage foods to commercial production, navigate FDA process authority, and unlock higher-margin wholesale and regional markets.
"You’ve built a great product. Now it’s time to build a real business.
This session walks you step-by-step through the pathway from cottage food production to commercial-scale manufacturing. We’ll demystify process authority—what it is, when you need it, how to obtain it, and why it can dramatically expand your sales opportunities.
You’ll learn:
• The difference between cottage food, state-regulated processing, and FDA-regulated production
• When process authority is required and how to secure it
• What buyers expect from wholesale-ready products
• How scaling can increase margins and open regional and institutional markets
If you’re producing jams, jellies, maple, honey, sauces, or specialty foods and wondering how to grow beyond direct-to-consumer sales, this session gives you the ro
🕑: 04:00 PM - 05:30 PM
Routes, Relationships & Regional Reach: Designing the Next Generation of Food
Info: We mapped the system. Now we’re building it. Join the conversation on a shared route hub that connects partners across West Virginia and into the Mid-Atlantic.
"Food is being moved every day across our region — often inefficiently, redundantly, and without coordination.
Through a collaborative planning effort in West Virginia, partners explored how to better align aggregation, distribution, and logistics assets statewide. The conclusion was clear: centralized hub software and route tracking can unlock major efficiencies — but only if built collaboratively.
This session begins with a short overview of the planning findings, then shifts into participatory design for the next phase of implementation. Together, we’ll explore how a shared logistics platform could:
• Increase route efficiency
• Reduce transportation redundancy
• Improve asset utilization
• Strengthen trust-based partnerships
• Expand into a Mid-Atlantic aggregation network
If your organization handles product movemen
🕑: 09:00 AM - 10:30 AM
Product Label Workshop
Info: Your label is not a sticker. It is not an afterthought. It is not something you throw together the night before print. Your label is the moment of truth.
Join Daniel Finsley of Finsley Creative and the West Virginia Food and Farm Coalition on February 26th at 3:30 PM for a high-impact, hands-on session that goes far beyond making something “look nice.”
This workshop dives deep into building label systems that work as hard as you do. You will learn how to design for shelf impact, structure information so customers instantly understand your value, and integrate required labeling elements without sacrificing personality or soul. Through real-world examples and practical strategy, you will walk away with tools you can immediately apply to elevate your packaging from amateur to authoritative.
If you sell a product, your label is either working for you or working against you.
🕑: 10:45 AM - 12:15 PM
TBA
🕑: 02:00 PM - 03:00 PM
Strategic planning around value added to increase farm income
Event Venue & Nearby Stays
Tabler Farm, 482 Billmyer Mill Rd, Shepherdstown, United States
USD 0.00






