About this Event
Founders & Funders: Roadshow shines a spotlight on the most relevant CPG investors in each region via a cross country tour. It’s a chance for brands to connect and learn in an intimate setting, with sampling opportunities for the most exciting products.
Our next stop of 2026 is Austin at SXSW!
Our hope is to provide a warm, thoughtful environment to educate and connect brands and VCs in the early CPG ecosystem, and interested VCs will have the option to receive info on brands attending (summary of their revenue, traction, and fundraising).
Event Programming includes:
- Arrivals and Kick-Off Greeting
- 1:1 meetings between brands & investors (pre-selected prior to event date submit a one pager here by 5/7 for consideration)
- Networking & Sampling ()
- Panels & Remarks
- Light food & beverages
How the 1:1 Meetings Work:
Brands apply to attend, and investors review applications in advance to select who they want to meet with. If you're selected for a 1:1 meeting, you'll know there's already genuine interest before you sit down at the table.
Important: Application does not guarantee a 1:1 meeting. However, you'll still have valuable networking opportunities with investors throughout the event!
Come meet investors from these firms (more coming):
- 7 Ventures
- Asto Consumer Partners
- Fields Texas
- Full Frame
- HumanCo
- Midnight Venture Partners
- Morrison Seger VC Partners
- Whole Foods Market
- YETI Capital
Brands Sampling at this event:
- Coming soon!
Apply to sample here – you'll get valuable face time with attending investors.
See here for a recap of the Founders & Funders event in December 2025.
About Startup CPG
Startup CPG is the biggest community in the world for emerging brands. We have 33k+ Slack members, produce the #1 podcast in CPG, host 100+ events per year, and are the #1 education hub for brands trying to improve our CPG ecosystem. It’s free — join today!
Instagram: @startupcpg
Event Venue & Nearby Stays
SXSW Center, 1400 Lavaca Street, Austin, United States
USD 92.55 to USD 535.38
