Everything They Don't Teach You About Marketing & Branding

Sat Jun 13 2026 at 10:00 am to 04:00 pm UTC-04:00

Celebration Cinema Grand Rapids North & IMAX | Grand Rapids

Kris Mathis
Publisher/HostKris Mathis
Everything They Don't Teach You About Marketing & Branding
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Learn how top brands use storytelling to attract their ideal customers and turn your story into sales.
About this Event

🎬 I guarantee you’ve never heard marketing and branding taught like this before!


Join Kris Mathis, international business coach, keynote speaker, serial entrepreneur, and trained master storyteller, for a 6-hour immersive masterclass at Celebration Cinema North, where movies meet marketing strategy.


🎟 Bring a guest for free.
Learn and implement these strategies with a business partner, friend, or team member.


Using cinematic storytelling as the foundation, you’ll learn how to turn your business story into a brand that attracts ideal customers and drives real sales.


💡 This is how top brands like Nike, Disney, and Apple win.


They don’t just market, they tell stories that connect, influence, and convert.


In this masterclass, you’ll learn how to apply these same storytelling principles to your business, whether you sell a product or a service, so your marketing finally makes sense and starts working.



What You’ll Walk Away With:
  • A clear and compelling brand story that connects with your audience
  • A proven framework to turn your story into marketing that converts into sales
  • Hands-on exercises to build your messaging in real time
  • The ability to create content and offers your audience actually responds to
  • The confidence and clarity to tell your brand story like a pro and implement it immediately


Most entrepreneurs know marketing matters, but struggle to explain what they do, who they serve, and why customers should choose them.


This masterclass fixes that.



This Experience Is Designed For:
  • Entrepreneurs and business owners tired of unclear messaging
  • Service providers and brands who want better customers and better results
  • Anyone ready to stop guessing and start marketing with confidence



This is not your typical marketing class

This is a hands-on, interactive experience designed to help you think differently, create with intention, and walk away with real clarity and direction.

Interactive. Engaging. Designed to make marketing enjoyable and profitable.



Choose the experience that’s right for you:

From the full masterclass to VIP coaching or an exclusive small group session, there’s a ticket for every level of hands-on support. Scroll down to see all options and find yours.



About Kris Mathis

Kris Mathis is an international business coach, keynote speaker, serial entrepreneur, and trained master storyteller. With film training in New York City, he teaches entrepreneurs how to make marketing as compelling as a blockbuster movie.


With nearly 20 years of experience, he has helped thousands of business owners clarify their messaging, scale their brands, and generate millions in revenue.


Using movies and cinematic principles, Kris teaches marketing and storytelling in a way you’ve never heard before.


To learn more about Kris please visit: www.krismathis.com.


Part One
Understanding Your Customer's Journey

Info: Learn the internal and external journey of your customers and the role your business plays in their story.


Using Your Business Story to Attract Customers

Info: Discover how to craft your story as a tool to engage and convert ideal clients.


The Power of a Logline

Info: Learn what a logline is and how to use it to clearly communicate your brand in one compelling sentence.


Storytelling Through Social Media

Info: Learn how to tell your brand story effectively across social channels to build awareness and engagement.


Part Two
Writing Social Media Content That Works

Info: Strategies and frameworks for creating posts that capture attention and drive action.


Attracting Your Ideal Customers

Info: Learn techniques to draw in customers who resonate with your brand and want to be part of your story.


30-Day Content Calendar Workshop

Info: Create a strategic 30-day content plan for social media, so you can implement immediately.


Building a Personal and Business Brand

Info: Explore how to build both your personal and business brand, including pros, cons, and alignment strategies.


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Event Venue & Nearby Stays

Celebration Cinema Grand Rapids North & IMAX, 2121 Celebration Drive Northeast, Grand Rapids, United States

Tickets

USD 248.50 to USD 1497.00

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