Equity Crowdfunding for CPG with StartEngine

Raising capital is no longer just about securing funds for growth. With equity crowdfunding, you can raise capital on terms you set, access the cash before the round ends, market your brand, and build a community of brand ambassadors? Over the last 12 months, CPG companies have received more investments by dollar amount and number of investors than any of the 22 other industries on StartEngine’s Platform. Hear from StartEngine's Director of Fundraising, Harrison Bert, and Island Brands USA & Maverick Brands Founder, Scott Hansen, who raised more than $6M on StartEngine.

Join StartEngine to learn how more than 1,000 founders have raised $1.3B* from a community of 1.8M**. In this webinar, we’ll cover:

• What is equity crowdfunding?
• Raising capital on terms you set
• Converting Customers into Investors, and Investors into Customers
• Turning your funding round into a marketing campaign
• Case Study
• Discussion & Q&A

*Raise amount as of October 15, 2024, which includes funding rounds completed on StartEngine and SeedInvest, which StartEngine acquired the assets of. See additional information

**Community count determined as number of unique email addresses in StartEngine’s database as of August 27, 2024. Unique email addresses do not necessarily mean unique individuals or active users.

, Director of Fundraising at StartEngine

Prior to joining StartEngine, Harrison worked on JP Morgan's Leveraged Finance team, originating and syndicating over $10B in debt financing for clients. Three years ago he came over to the equity crowdfunding space, helping build out StartEngine's Fundraising Team by working with founders on deal structure and fundraising strategy. As Director of Fundraising, Harrison has helped facilitate hundreds of equity crowdfunding raises.

, Founder at Island Brands USA & Maverick Brands

Scott Hansen is a successful entrepreneur across multiple industry segments, including founder of consumer products company Island Brands USA, an Inc. 5000 fastest-growing company featured in Forbes. Scott is the strategic architect and creative force behind some of the most successful crowdfunding campaigns in history. His passion to fuel entrepreneurial projects led to the creation of Maverick Brands, a company dedicated to a mission of helping founders drive awareness, raise capital, and build community through crowdfunding. As a founder and crowdfunding pioneer, he has developed proprietary digital marketing strategies that have positioned Maverick as a market leader for companies seeking the best outcomes for their crowdfunding campaigns. Scott is an entrepreneurial thought leader and frequent speaker at universities and conferences including The Citadel, College of Charleston, Association of Corporate Growth, and Dig South’s Technology Summit. He’s an avid sailor and motor sports enthusiast who competes in transatlantic ocean regattas and raced the Baja 1000.

About

StartEngine is one of the largest equity crowdfunding platforms in the U.S., helping private companies raise capital from the general public. The platform provides founders the opportunity to market their brand and build an army of brand ambassadors — all while raising capital on terms they set. To date, StartEngine has helped more than 1,000 founders raise over $1.3B* from a community of over 1.8M**.

*Raise amount as of October 15, 2024,  which includes funding rounds completed on StartEngine and SeedInvest, which StartEngine acquired the assets of. See additional information .

**Community count determined as number of unique email addresses in StartEngine’s database as of August 27, 2024. Unique email addresses do not necessarily mean unique individuals or active users.

We believe in the massive potential of small CPG brands — and have made it our mission to empower them along their journey. Startup CPG connects emerging brands to resources, industry partners, and the most supportive community in the industry. Through our online community on Slack (20k+ members), our in-person events, and our media and resources, podcast, blogs, webinars, and more — Startup CPG brings major opportunities to emerging brands at no cost. Become a member today.

Instagram: @startupcpg

Event Venue

Online