About this Event
How to build an email list from scratch or grow an existing list, online and offline.
Why it’s crucial to understand your audience and their needs.
The benefits of newsletters and what to include.
As a product business, what personalised offers and promotions can you use to create engagement with your target audience and improve sales?
As a service provider how can you use email to share personalised, valuable content with your target audience at the right time in their buying journey?
What are open rates, bounce rates, unsubscribe rates and click through rates and why are they important?
How to plan a successful event using email marketing.
How to use AI to create valuable content and identify your ideal customers’ needs.
Each delegate will understand:
How calls to action (CTA’s) and pop ups on your website can help you grow your lists.
What is A/B testing and how it helps improve your end results.
What is the difference between a broadcast email and automated email?
How customer segmentation can help improve sales.
Why it’s important to be consistent with your brand messaging and identity.
Lawrence Wilson, E-Business Advisor and Trainer
Event Venue & Nearby Stays
Our Newham, The Grove, 112 - 118 The Grove, London, United Kingdom
GBP 0.00