About this Event
NFDA’s premier marketing event of the year, Driving Digital, will take place in Central Hall Westminster in London, in the morning of Thursday 2 May (10.00 am to 1.30 pm), the day of the AM Awards.
Driving Digital suits CEOs, MDs, Marketing Directors and Digital Directors, and Managers, as well as Regional and Franchise Directors and Dealer Principals and is free to NFDA members.
We’ll look at the impact of digitisation, electrification and agency on both retailers and car buyers and seek to understand the opportunities these present. We’ll hear how the leading automotive businesses are driving efficiencies, going electric and green.
In addition, we’ll look at how best to prepare for a less benevolent macroeconomic climate and how to prepare for the bumps in the road. Alongside this we will hear firsthand how dealers can make the most out of partnerships with OEMs, new and old.
Focusing on the success of retailers over the past twelve months we will look ahead at how the changes have shaped the automotive industry in both the short and the long term.
For the audience it will be a moment to understand the challenges and opportunities the market presents, and to hear first-hand how the leading businesses are taking advantage of digital growth, electric vehicles and dealing with challenging market conditions.
Timings:
Arrival from 9:30AM
Registrations from 10:00AM/ Tea and coffee will be available
Event from 10:15/13:30 - These timings mean delegates have a bit more time to get into Central London and will still have downtime ahead of the AM Awards later in the evening.
Location/Venue:
Central Hall, Westminster, London
Agenda and Speakers:
Welcome - Sue Robinson, Chief Executive of NFDA
The UK economy and the automotive sector
– Owen Edwards, Business Consultant, Grant Thornton UK
Key insights and market trends
– TBC, Auto Trader
Leading the field
– Mark Busby, Commercial Director, Hendy Group
Standing out from the crowd
- Dale Wyatt, Director, Suzuki GB
Winners and Losers
– Neil Addley, Managing Director, JudgeService
Overview
- Graeme Potts, Chief Executive Officer, Eden Motor Group
The event is FREE for NFDA members
* Driving Digital is renowned for having a great audience of automotive retailers. For those suppliers who wish to attend we ask for a small, £259 contribution towards the cost of the event, which is free to NFDA Members.
If you’d like to know more about sponsorship opportunities call Neil Addley on 07795 665927.
Event Venue & Nearby Stays
Central Hall Westminster, Storey's Gate, London, United Kingdom
GBP 0.00
